Social Media Coordinator

Pyramyd Air, Ltd.; Solon (OH); Hybrid; USD 45,000 - 65,000; Full time

Benefits offered by this job

Hybrid work schedule (3 days in office

Job summary

Pyramyd Air is seeking a Social Media Specialist to join a growing marketing team. You will lead social media activities, create engaging content, edit video and photo assets, and coordinate a cross-brand social calendar.

Ideal candidates have a background in graphics/web design and at least one year in social media, with a passion for outdoor sports. The role is hybrid, requiring in-office work three days weekly.

Qualifications

• 1+ year experience leading social media activities.
• Passion for Airguns and/or Crossbows.
• Hybrid position: 3 days in office per week.

Responsibilities

• Designs and executes social marketing strategies to attract customers and promote Pyramyd Air and its sister brands.
• Develop and curate engaging content for social media platforms.
• Assist in creation and editing of written, video, and photo content.
• Attend events and produce live social media content.
• Maintain unified brand voice across channels.
• Collaborate with marketing to create a social media calendar.
• Monitor channels for industry trends and respond to inquiries.
• Review analytics and report on key metrics.
• Assist in developing influencer marketing strategy.

Skills

Social Media

Content Creation

Video Editing

Analytics

Social Strategy

Education

Bachelor's degree in graphics, interactive or web design

Tools

Adobe Premiere Pro

Adobe Creative Cloud

HTML/CSS

Microsoft Office

Job description

Description

Job Description

If you are passionate about the outdoors and love creating engaging video content for social media, this position is ideal for you! This is an exceptional opportunity to join an established e-commerce company as a key member of a dynamic, 9-person marketing team. On our path of growth and success, you will play a pivotal role in building an outdoor-focused retail brand and transforming a niche retailer into an outdoor industry powerhouse.

Requirements

Key Responsibilities: Designs and executes social marketing strategies to attract new customers and promote Pyramyd Air and its sister brands.

• Execute a results-driven social media strategy for multiple brands
• Develop and curate engaging content for social media platforms.
• Assist in the creation and editing of written, video, and photo content.
• Attend events and produce live social media content.
• Maintain unified brand voice across different social media channels.
• Collaborate with the marketing team to create a social media calendar.
• Monitor social media channels for industry trends.
• Interact with users and respond to social media messages, inquiries, and comments.
• Review analytics and create reports on key metrics.
• Assist in the development and management of social media marketing and influencer marketing strategy.

Qualifications:

• Must have min of 1 yr experience leading Social Media Activities
• Must have a passion for Airguns and/or Crossbows.
• This is a hybrid position working 3 days a week in the office.

Education/Experience: Bachelor's degree (B. A.) with a focus in graphics, interactive or web design with one to two years related experience or relevant training. Additional experience in the following is a plus: (a) experience in a sporting, outdoors, or shooting industry, (b) mobile design experience, (c) knowledge of basic photography and/or videography principles, and/or (d) eCommerceexperience relatingto a specific consumer demographic.

Computer Skills: To perform this job successfully, an individual should have strong computer skills, including knowledge of Microsoft Office and Proficiency in Adobe Premiere Pro and the Adobe Creative Cloud to produce, edit, and optimize engaging short form video content tailored for platforms like Meta and YouTube. An understanding of or ability to generate HTML, CSS and responsive web design code is a plus.

Travel Requirements:

• Less than 10% (SHOT Show, NRA Show, etc.)