Social Media Coordinator

Miamiarch; Miami (FL); On-site; USD 40,000 - 55,000; Full time

Job summary

Immaculata - La Salle High School in Miami, Florida, is looking for a qualified Social Media Coordinator. This full-time role focuses on creating and managing digital content that showcases the school's mission, values, and student achievements.

The ideal candidate will manage social media accounts, demonstrate strong storytelling skills, and ensure engaging content aligns with the school's brand. A Bachelor's degree in a relevant field and experience with social media are required.

Qualifications

• 1-3 years of experience managing social media accounts for an organization.
• Strong knowledge of major social media platforms and best practices.
• Ability to interpret performance data using analytics tools.

Responsibilities

• Create and manage digital content for the school’s online presence.
• Collaborate with Marketing, Admissions, and Advancement teams.
• Attend school events, including evenings and weekends, to capture content.

Skills

Social media management

Visual storytelling

Content creation

Excellent writing skills

Organizational skills

Interpersonal skills

Creative mindset

Education

Bachelor’s degree in marketing, communications, or digital media

Tools

Canva

Adobe Creative Suite

CapCut

Final Cut Pro

Job description

Immaculata - La Salle High School, a private Catholic school in Miami, Florida is looking to hire a qualified and/or experienced full-time Social Media Coordinator. This person is responsible for creating and managing digital content that showcases the mission, values, and daily life of Immaculata-La Salle Catholic High School. This role plays a key part in telling the school’s story online: highlighting student achievements, faith formation, academics, athletics, service, and the spirit of the Royal community. They will also be working closely with the Marketing, Admissions, and Advancement teams. Lastly, they will ensure all content reflects the school’s brand and supports enrollment, engagement, and community-building efforts. This candidate performs all duties and responsibilities in alignment with the mission, vision, and values of the Catholic Archdiocese of Miami.

Qualifications:

• Bachelor’s degree in marketing, communications, digital media, or a related field required.
• 1-3 years of experience managing social media accounts for an organization, brand, or institution.
• Strong visual storytelling skills, with the ability to capture high-quality photos and videos using a smartphone and/or camera equipment.
• Strong knowledge of major social media platforms, including Instagram, Facebook, X (Twitter), TikTok, YouTube, and LinkedIn, with an understanding of platform-specific best practices, trends, and audience behavior.
• Proficiency in content creation and editing tools (e.g., Canva, Adobe Creative Suite, CapCut, Final Cut Pro, or similar platforms).
• Excellent writing skills with the ability to craft engaging, mission-aligned captions and narratives tailored to diverse audiences.
• Demonstrated ability to develop and maintain a consistent brand voice across multiple platforms.
• Strong organizational skills with the ability to manage a content calendar, meet deadlines, and handle multiple projects simultaneously.
• Comfortable working in a fast-paced, event-driven environment, including availability to attend school events (some evenings and weekends required).
• Knowledge of social media analytics tools and the ability to interpret performance data to inform strategy.
• Interpersonal skills to collaborate effectively with faculty, staff, students, and leadership.
• A creative mindset with a proactive approach to identifying content opportunities and trends.
• Understanding of and respect for the mission and values of Catholic education; ability to represent the school’s faith-based identity authentically and positively.
• Must have a professional demeanor, including the dress code.

To apply: Send resume with cover letter (with certifications and references if available) addressed to [e-mail].

Subject line should read: Social Media Coordinator.

Please note: In addition to the eligibility requirements indicated in the Archdiocese of Miami Policy "Creating and Maintaining a Safe Environment for Children and Vulnerable Adults," the selected candidate must undergo a background screening through the Florida Care Provider Background Screening Clearinghouse and be granted a determination of eligibility as a condition of employment. For more information on the Clearinghouse please visit: http://info.flclearinghouse.com/.