Social Media Content Producer (Part-Time)

USTA National Campus; Orlando (FL); Vor Ort; USD 34.000 - 41.000; Teilzeit

Zusammenfassung

USTA National Campus in Lake Nona, FL seeks a part-time social media specialist to create and publish platform-specific coaching content. You will ensure brand voice across Instagram, Facebook, and YouTube and cover live events.

The role requires a Bachelor's degree and 2+ years in social/digital marketing, with strong editing and storytelling skills using Photoshop, Premiere Pro, and CMS. You will work onsite 2-3 days per week and may travel for events.

Qualifikationen

• Bachelor's degree required.
• 2+ years of experience in social media and/or digital marketing.
• Strong editing and content creation skills; experience with Photoshop and Premiere Pro.
• Storytelling ability across platforms (Instagram, Facebook, YouTube).
• Excellent written and verbal communication.
• Willing to work nights/weekends and travel for events as needed.
• Onsite 2-3 days per week at the USTA National Campus, Lake Nona, FL.

Aufgaben

• Act as a representative of USTA Social, collaborating with the Coaching Content and Curriculum team to develop platform-specific content and manage social assets.
• Follow platform-specific best practices; optimize content for sizing, relevance, and timing.
• Collaborate with social, creative, and video teams; participate in brainstorming and pitches.
• Maintain quality control by fact-checking copy and ensuring brand-accurate images; adhere to brand voice.
• Ensure proper tagging, tracking tags, hashtags, geo-location; use correct links.
• Grow reach and engagement across USTA Coaching platforms using performance data to refine content.
• Monitor daily news and trends in tennis, travel, and lifestyle to inform content opportunities.
• Grow online community engagement around USTA Coaching topics.

Kenntnisse

Social media

Content creation

Storytelling

Written communication

Ausbildung

Bachelor's degree

Tools

Adobe Photoshop

Premiere Pro

CMS

Jobbeschreibung

Who We Are

We are Tennis! The USTA (United States Tennis Association) is the national governing body for the sport of tennis and the leader in promoting and developing the sport’s growth on every level in the United States, from local communities to the crown jewel of the professional game, the US Open.

Why Work for the USTA?

We are a passionate team of staff and volunteers focused on growing the sport of tennis and making it accessible to all. We are committed to removing barriers and creating opportunities for ALL to participate.

The Role

As an embedded member of the USTA social team, this role will create and publish platform-specific USTA Coaching content while ensuring brand voice is maintained across USTA Coaching Instagram, USTA Coaching Facebook Group(s), and YouTube videos published in connection with the USTA Coaching brand. This includes live event coverage throughout the year.

• Act as a representative of USTA Social, collaborating with the broader USTA Coaching Content and Curriculum team to develop unique content around key initiatives and real-time events, while project-managing social-specific asset creation.
• Follow social media best practices by platform, optimizing content for sizing, relevance, and timing.
• Collaborate with social media, creative, and video content teams, and participates in regular brainstorming and pitch sessions.
• Maintain quality control standards by ensuring all copy is fact-checked and images are brand-appropriate, while adhering to brand guidelines and voice across platforms.
• Ensure all content is properly tagged (e.g., handles, tracking tags, hashtags, geo-location) and that correct links are used.
• Support the growth of reach and engagement across USTA Coaching social media platforms, leveraging performance data to refine and optimize content.
• Monitor daily news and trends related to tennis, pop culture, travel, and lifestyle to inform relevant content opportunities.
• Help grow and foster online community engagement around USTA Coaching topics that reflect the organization’s programs and offerings.

Who You Are

• Bachelor’s degree required
• 2+ years of experience in social media and/or digital marketing
• Strong content editing and creation skills, including experience with Adobe Photoshop, Premiere Pro, and content management systems.
• Demonstrated ability in storytelling and creative activation across social media platforms, including Instagram, Facebook, and YouTube.
• Excellent written and verbal communication skills.
• Ability to work creatively and efficiently in a fast-paced, dynamic environment.
• Knowledge of tennis, tennis coaching, professional tennis, entertainment, and pop culture; experience in a professional sports environment is a plus.
• Available to work nights/weekends and travel for events/assignments as needed
• Available to work onsite 2-3 days per week at the USTA National Campus in Lake Nona, FL

What We Offer

Compensation: This is a non-exempt, part-time position with an hourly rate range of $25.00–$30.00. Exact compensation may vary based on skills and experience.

USTA is dedicated to providing equal employment opportunities for all individuals, regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity, or expression, pregnancy, veteran status, marital status, family status, alienage or citizenship status, creed, genetic information, or any other status protected by applicable federal, state, or local law.