Social Media Content Creator

General Motors; Warren (MI); Remote; USD 76,000 - 122,000; Full time

Job summary

Join General Motors as a Social Media Content Creator, where you'll play a crucial role in developing engaging content across platforms like TikTok and Instagram. This remote position requires a creative professional with experience in social media content creation, video production, and a demonstrated understanding of emerging trends. Collaborate with a talented team to enhance brand representation and drive social engagement.

Benefits

Health and wellbeing benefits

Flexible Spending Accounts

Retirement savings plan

Tuition assistance programs

GM vehicle discounts

Qualifications

• 2+ years of experience in social media content creation.
• Portfolio demonstrating work on platforms like Instagram and TikTok.
• Comfortable participating in on-screen content creation.

Responsibilities

• Assist in shooting, editing, and producing engaging video and image content.
• Collaborate on the content calendar to ensure timely delivery.
• Research and integrate social media trends into content.

Skills

Social Media Knowledge

Video Production

Content Creation

Trend Research

Collaboration

Education

Bachelor's Degree

Tools

Adobe Premiere Pro

Photoshop

CapCut

Job description

Join to apply for the Social Media Content Creator role at General Motors

Join to apply for the Social Media Content Creator role at General Motors

Job Description

Job Description

Remote/Hybrid: This role is based REMOTE but if you live within a 50-mile radius of Warren, MI - Cadillac Tower you are expected to report to that location three times a week, at minimum. This job may be eligible for relocation.

Submission: Along with your resume, please include a link to your active social media channel displaying your portfolio of content creation and social executional capabilities (brand, outlet or personal content), on your resume or application materials.

We are seeking an enthusiastic and motivated Social Media Content Creator to join the GM Social Media & Global Marketing team at a leading vehicle brand. In this content creation focused role, you will support the creation of engaging and on-brand content for TikTok, Instagram, YouTube Shorts, and other social platforms. You will play an essential role in supporting content production, capturing assets, and assisting with the execution of our social media strategy. As a key contributor to the team, you will work closely with senior team members and help bring fresh, trend-driven content to life across platforms.

Key Responsibilities:

• Content Support & Capture: Assist in shooting, editing, and producing engaging video and image content for social media platforms (TikTok, Instagram, YouTube Shorts), with a focus on short-form content.
• On-Screen Assistance: Help represent the brand in front of the camera, contributing to video content while maintaining an authentic and relatable presence.
• Content Calendar & Planning: Collaborate with the Social Media Strategist to execute the content calendar, ensuring content is delivered on time and aligns with brand objectives.
• Trend Research & Integration: Monitor social media trends and popular content formats, helping integrate timely, culturally relevant trends into our content.
• Collaboration: Work alongside other team members, agencies, and stakeholders to brainstorm content ideas and ensure all assets align with brand guidelines.
• Content Optimization: Support the adaptation of content to optimize performance across various platforms, learning the nuances of each channel's audience.
• Event & Shoot Support: Assist with content capture during shoots, events, and special projects, ensuring timely delivery of content for posting.
  
  
  

Qualifications:

• Experience: 2+ years of experience in social media content creation, video production, or editing for a brand or publisher.
• Portfolio: A portfolio that demonstrates experience with social media platforms, particularly Instagram and TikTok.
• On-Camera Comfort: Comfortable participating in on-screen content creation, contributing to the brand’s voice with enthusiasm and authenticity.
• Social Media Knowledge: A solid understanding of the social media landscape, including trends, best practices, and platform-specific strategies.
• Technical Skills: Proficient in video capture and editing tools, including Adobe Premiere Pro, Photoshop, CapCut, and in-app editing features.
• Collaboration & Teamwork: Strong team player with a collaborative attitude, eager to contribute to creative brainstorming sessions and assist with content production.
• Education: Bachelors degree required.
• Travel: up to 50%
  
  
  

Additional Job Description

Compensation:

• The expected base compensation for this role is: ($76,100-$121,600). Actual base compensation within the identified range will vary based on factors relevant to the position.
• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
• Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.
  
  
  

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Benefits Overview

From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards Resources.

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Motor Vehicle Manufacturing, Appliances, Electrical, and Electronics Manufacturing, and IT Services and IT Consulting

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