Social Media Community Engagement Manager

DeWinter Group; Mountain View (CA); Hybrid; USD 90,000 - 150,000; Full time

Job summary

DeWinter Group is seeking a Social Media Community Engagement Manager to shape authentic conversations and foster trust across major platforms. You will cultivate vibrant communities on Reddit, TikTok, Instagram, YouTube, X, and Threads, using writing that resonates with diverse audiences.

You’ll analyze trends and content performance, guide crisis responses, and work cross-functionally with marketing and customer care to protect brand reputation.

Qualifications

• Experience managing social communities across platforms, with a human, authentic voice.
• 0

Responsibilities

• Engage and grow brand communities on Reddit, TikTok, Instagram, YouTube, X, Threads, and other platforms.

Skills

Social media channels

Community management

Social listening tools

Reddit

TikTok

Instagram

YouTube

X (Twitter)

Threads

Writing skills

Strategic thinking

Crisis management

Cross-functional collaboration

Attention to detail

Weekend availability

Education

4+ years in community management/organic social media (fintech or consumer sectors)

Tools

Sprinklr

Job description

Social Media Community Engagement Manager

Join us as a dynamic and creative Social Media Community Engagement Manager, where you'll play a pivotal role in shaping authentic interactions and fostering trust with our community. You'll be at the forefront of engaging with diverse audiences across key social platforms, transforming brand presence into trusted, engaging spaces that drive positive word-of-mouth and elevate brand sentiment. This role is perfect for a passionate, "native" social media expert who can navigate high-energy digital environments—from Reddit to TikTok—and turn everyday conversations into meaningful brand connections.

Required Skills:

• Expertise in social media channels, community management best practices, and social listening tools (e.g., Sprinklr)
• Deep proficiency on Reddit, with the ability to grow and nurture active communities
• Proven experience engaging audiences on TikTok, Instagram, YouTube, X, and Threads
• Excellent writing skills with a human, authentic voice that resonates across diverse platforms
• Strong strategic thinking with the ability to analyze trends, content performance, and conversation themes
• Ability to handle crises effectively, working cross-functionally with marketing, communications, and customer care teams
• Attention to detail, high emotional intelligence, and a customer-centric mindset
• Willingness to work weekends and during peak seasons as needed

Nice to Have Skills:

• Background in fintech or other regulated, consumer-facing categories
• Experience creating brand playbooks and engagement strategies tailored to various communities
• Previous experience in social media crisis management
• Familiarity with social media analytics and content optimization

Preferred Education and Experience:

• 4+ years in community management or organic social media roles within fintech or similar consumer sectors
• Demonstrated ability to make complex or mundane topics engaging and relatable
• Skilled in managing and growing brand communities on Reddit and other platforms

Other Requirements:

• This position is hybrid, located in San Diego or Mountain View, CA
• Candidates must be comfortable working in fast-paced, high-energy environments, with weekend availability as required
• Ability to work seamlessly with cross-functional teams and senior leadership to protect and enhance brand reputation

Bring your passion for social media, storytelling, and community building to a company dedicated to authentic engagement and innovative brand presence.