Social Media Communications Manager

Placements24; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Fully remote

Health insurance

Professional development

Home office stipend

Paid time off

Job summary

Placements24 is seeking a Social Media Communications Manager to lead online engagement and brand voice across platforms. This remote-first role emphasizes strategic campaigns, performance analysis, and community building for a diverse audience.

Ideal candidates have 5+ years in social media roles, strong portfolio, and expertise in management tools (Hootsuite, Buffer, Sprout Social) with strong SEO understanding. Flexible, fully remote work with collaboration across teams.

Qualifications

• Bachelor's degree in Marketing, Communications, PR, Journalism or related field.
• 5+ years of proven Social Media Manager or similar experience with a strong portfolio.
• Experience developing and executing impactful social media campaigns.
• Familiarity with social media tools and analytics platforms.
• Excellent written and verbal communication with creative social media copy.
• Knowledge of SEO principles as applied to social content.
• Ability to work remotely in a collaborative team environment.

Responsibilities

• Develop and execute comprehensive social media strategies aligned with marketing and PR objectives.
• Manage and grow the client's presence across major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create engaging content (text, image, video) tailored for each platform.
• Schedule and publish content with optimal timing for engagement.
• Monitor channels for trends and feedback; respond promptly and professionally.
• Build online communities and foster brand loyalty.
• Analyze performance metrics; provide regular reports with insights.
• Collaborate with marketing and communications teams for brand consistency.
• Manage social media advertising campaigns and budgets.
• Stay updated on tools, algorithms, and best practices.

Skills

Social media strategy

Community management

Content creation

Analytics & reporting

SEO for social media

Remote collaboration

Education

Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or related field

Tools

Hootsuite

Buffer

Sprout Social

Job description

About the Role

Our client, a prominent entity in the Media & PR landscape, is seeking an experienced Social Media Communications Manager to lead their online engagement strategy. This position is crucial for shaping our client's brand voice and managing its presence across all social media platforms. As a remote-first organization, we empower our team members with the autonomy and flexibility to excel from anywhere. The ideal candidate will possess a deep understanding of social media trends, community management, and content creation that resonates with diverse audiences. You will be responsible for developing and implementing strategic social media campaigns, analyzing performance, and fostering meaningful interactions. This is a fantastic opportunity to drive impactful digital communication in a fully remote, collaborative environment, contributing significantly to our client's success. The role demands a strategic mind and a creative spirit.

Key Responsibilities

• Develop and execute comprehensive social media strategies aligned with marketing and PR objectives.
• Manage and grow our client's presence across all major social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create engaging and high-quality content, including text, image, and video, tailored for each platform.
• Schedule and publish content, ensuring optimal timing for audience engagement.
• Monitor social media channels for trends, conversations, and customer feedback, responding promptly and professionally.
• Build and nurture online communities, fostering positive engagement and brand loyalty.
• Analyze social media performance metrics, providing regular reports with actionable insights to optimize strategies.
• Collaborate with the broader marketing and communications teams to ensure brand consistency and integrated campaign efforts.
• Manage social media advertising campaigns and budget allocation.
• Stay abreast of the latest social media tools, algorithms, and best practices.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
• Proven experience (minimum 5 years) as a Social Media Manager, Digital Communications Specialist, or similar role, with a strong portfolio.
• Demonstrated success in developing and executing impactful social media campaigns.
• Expertise in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Excellent written and verbal communication skills, with a flair for creative and engaging social media copy.
• Strong understanding of SEO principles as they apply to social media content.
• Ability to work independently and collaboratively in a remote team environment, demonstrating strong time management and organizational skills.
• Creative thinking and problem-solving abilities.
• Experience with social media advertising and boosted posts.
• Knowledge of current digital marketing trends and best practices is essential.

Benefits

• Our client offers a competitive salary and comprehensive benefits package, including performance bonuses.
• This role is fully remote, providing exceptional work-life balance and flexibility.
• Employees receive comprehensive health insurance, including medical, dental, and vision coverage.
• Professional development is a priority, with access to online courses, industry webinars, and relevant training programs.
• Our client provides a stipend for home office setup and fosters a supportive virtual work environment with regular team-building activities.
• Paid time off includes generous vacation days, sick leave, and public holidays.
• Opportunities for career growth and advancement within the organization are significant for high achievers.