Social Lead, Unscripted: Fandom & Culture Campaigns

TAPP Film; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Apple TV Marketing Organization seeks an exceptional social leader to own strategy and creative development for unscripted series and films. You will craft campaigns that spark fandom, drive cultural conversation, and deliver measurable business impact across platforms and audiences.

You thrive on trends, memes, and the intersection of culture with compelling storytelling. You will lead with a data-informed approach, collaborate across title teams, and manage partnerships with talent and

Qualifications

• Minimum seven years in social media, entertainment, or big consumer brand marketing with a proven track record across reach, engagement, and cultural conversation.
• Fluent in social media best practices, multi-channel distribution, and platform evolution strategies.
• Strong command of social analytics and publishing tools, combining data with intuition for content decisions.
• Deep expertise in documentary and unscripted content production and marketing considerations.

Skills

Social strategy

Campaign development

Analytics

Meme culture

Storytelling

Cross-functional

Stakeholder mgmt

Talent collaboration

Job description

Apple TV Marketing Organization seeks an exceptional social leader to own strategy and creative development for unscripted series and films. You will craft campaigns that spark fandom, drive cultural conversation, and deliver measurable business impact across platforms and audiences.

You thrive on trends, memes, and the intersection of culture with compelling storytelling. You will lead with a data-informed approach, collaborate across title teams, and manage partnerships with talent and