Skillbridge Extern - Distribution Sales

BLACK RIFLE COFFEE COMPANY; Town of Florida (NY); Hybrid; USD 25,000 - 40,000; Full time

Benefits offered by this job

Mentorship from experienced leaders

Opportunity for post-internship employment

Job summary

BLACK RIFLE COFFEE COMPANY is offering a Distribution Sales internship supporting transitioning service members. This position provides hands-on experience in sales execution, retail activation, and relationship management within a dynamic team environment.

The role involves approximately 60% travel, engaging with Distribution Partners and improving brand visibility. Ideal candidates will have a commitment to serving the veteran and military communities and a passion for the company's mission.

Qualifications

• Transitioning service members eligible for the DoD SkillBridge Program with pre-approval.
• Ability to participate in an internship for 150-180 days.
• Strong communicator with the ability to hold people accountable.

Responsibilities

• Partner with Distribution Partners for brand visibility and product availability.
• Ride along with Distribution Partners and engage at all levels.
• Conduct retail store visits focusing on merchandising and sales opportunities.
• Use data to drive accountability with partners.
• Build relationships with store owners to expand shelf space.
• Collaborate with teams to propose solutions for growth.

Skills

Sales Strategy

Territory Management

Retail Execution

Data Analysis

Communication

Education

Eligibility for the DoD SkillBridge Program

Job description

Mission Statement

We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a love for coffee, dogs, the outdoors, America, and most importantly, our customers! We are more than a product and more than a company; we are a culture of motivated people who roll up their sleeves and get the job done with integrity, love, innovation, and radical transparency.

Job Summary

Black Rifle Coffee Company is proud to support our nation’s transitioning service members through the DoD SkillBridge Program. Our Distribution Sales internship provides transitioning service members with a hands‑on, high‑energy opportunity to develop skills in territory management, retail execution, and sales strategy—no prior sales experience required. As a Distribution Sales Intern, you will shadow and support the Distribution Sales Manager team across a designated region (South, Central, or West), learning the core functions of sales execution, distributor relationship management, retail activation, and trade strategy. This is a field‑based role, with approximately 60% travel expected (an average of 3 days per week in the market).

Key Responsibilities

• Partner with Distribution Partners in your territory to ensure brand visibility, execution, and product availability.
• Ride along with DPs and engage at all levels—from driver teams to executives.
• Own retail store visits with an eye for merchandising, promotional compliance, and sales opportunities.
• Use data and insights to drive accountability with partners and make informed decisions.
• Build relationships with store owners and managers to expand shelf space, drive sell‑through, and improve the customer experience.
• Collaborate with cross‑functional teams to identify issues and propose solutions to drive growth.

Education and Skill Requirements

• Transitioning service members eligible for the DoD SkillBridge Program with pre‑approval from Chain of Command within 180 days of separation.
• Ability to participate in an internship for 150‑180 days.
• Ability to travel 60% (3 days per week).
• A passion for BRCC’s mission and commitment to Veteran, Military, and First Responder communities.
• Hungry to learn, willing to ask questions, seek feedback, and take initiative.
• Ready to hustle—this is a field‑facing role, not a desk job.
• Strong communicator with the ability to hold people accountable in a respectful, data‑informed way.

Why Join BRCC Through SkillBridge?

• Get real‑world sales and field operations experience with a fast‑paced, mission‑oriented CPG brand.
• Build your civilian skillset in business development, distribution, and customer relationship management.
• Receive mentorship and training from experienced leaders who value military experience.
• Opportunity for post‑SkillBridge employment based on performance and business needs.