Site Operations Associate

New Balance Athletics, Inc.; Boston (MA); Hybrid; USD 62,000 - 97,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Parental leave

Tuition reimbursement

401(k)

Job summary

New Balance Athletics, Inc. is seeking a Site Operations Associate to support the Lifestyle digital business. You will execute digital content, maintain site accuracy, and deliver assets on time, reporting to the Senior Manager, Site Operations.

You will collaborate with regional and global partners to support site functionality, merchandising, and campaigns. Key duties include QA, dynamic categorization, search optimization, PDP enhancements, and assisting with translations across

Qualifications

• Bachelor's degree or equivalent; 1–3 years in ecommerce, project management or operations
• Keen attention to detail is essential; accuracy and precision are critical to success in this role
• Strong organizational and analytical skills; ability to distill complex information into clear, actionable insights
• Results-driven, accountable, and action-oriented
• Critical thinker with a proactive, solution-oriented mindset and ability to manage tasks to meet project timelines while remaining agile
• Passion for lifestyle footwear and consumer trends; understanding of how brand storytelling shapes purchasing behavior
• Interest in innovative eCommerce experiences and digital retail

Responsibilities

• Partner with Global Creative and Site Experience Teams to implement onsite marketing content
• Conduct QA to ensure all site execution meets quality and brand standards
• Create, manage and apply dynamic categorization rules to organize products logically and intuitively across the site
• Optimize search results and Product Grouping Pages by refining sort order, filters, and attributes
• Enhance Product Detail Pages by selecting default imagery, implementing size charts, and improving product Recommenders
• Manage translation workflows for newbalance.com and newbalance.ca
• Support onboarding and training new team members
• Oversee product merchandising including sorting, category creation and placement
• Perform additional duties to support team goals

Skills

Ecommerce

Project management

Attention to detail

Analytical skills

Communication skills

Cross-functional collaboration

Time management

Education

Bachelor's degree or equivalent

Tools

Salesforce Commerce Cloud

Asana

Algolia

Google Analytics

Adobe Analytics

Microsoft Office Suite

Job description

medical insurance, life insurance, vision insurance, parental leave, short term disability, tuition reimbursement, 401(k)

Sep 17, 2026

Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

JOB MISSION:

The Site Operations Team is responsible for operational execution and excellence across NewBalance.com and NewBalance.ca, ensuring a consistent, consumer-first digital experience. The Site Operations Associate will focus specifically on the Lifestyle business by executing digital content, maintaining site accuracy, and delivering site assets on time. Reporting to the Senior Manager, Site Operations, this role will collaborate with regional and global partners to support site functionality, merchandising, and campaign execution.

MAJOR ACCOUNTABILITIES:

Partner with Global Creative and Site Experience Teams to implement onsite marketing content

Conduct QA to ensure all site execution meets quality and brand standards

Create, manage and apply dynamic categorization rules to organize products logically and intuitively across the site

Optimize search results and Product Grouping Pages (PGPs) by refining sort order, filters, and attributes

Enhance Product Detail Pages (PDPs) by selecting default imagery, implementing size charts, and improving product recommenders

Manage translation workflows to ensure compliance and usability across both newbalance.com and newbalance.ca sites

Support onboarding and training new team members

Oversee product merchandising, including sorting, category creation, and placement

Perform additional duties as needed to support team goals

MAJOR ACCOUNTABILITIES:

• Ensure all site content delivers a consistent, consumer-first experience
• Partner with Global Creative and Site Experience Teams to implement onsite marketing content
• Conduct QA to ensure all site execution meets quality and brand standards
• Create, manage and apply dynamic categorization rules to organize products logically and intuitively across the site
• Optimize search results and Product Grouping Pages (PGPs) by refining sort order, filters, and attributes
• Enhance Product Detail Pages (PDPs) by selecting default imagery, implementing size charts, and improving product recommenders
• Manage translation workflows to ensure compliance and usability across both newbalance.com and newbalance.ca sites
• Support onboarding and training new team members
• Oversee product merchandising, including sorting, category creation, and placement
• Perform additional duties as needed to support team goals

REQUIREMENTS FOR SUCCESS:

Bachelor's Degree or 1-3 years relevant experience in ecommerce, project management or operations

Keen attention to detail is essential - accuracy and precision are critical to success in this role

Strong organizational and analytical skills; able to distill complex information into clear, actionable insights

Results-driven, accountable, and action-oriented

Critical thinker with a proactive, solution-oriented mindset and ability to manage tasks to meet project timelines while remaining agile

Passion for lifestyle footwear, fashion, and consumer trends, with a strong understanding of how style, culture, and brand storytelling influence purchasing behavior and shape the consumer experience

Passion for digital retail and a strong interest in innovative eCommerce experiences

Strong communication skills and ability to work cross-functionally

Proficient in Microsoft Office Suite; experience with Google or Adobe Analytics

Comfortable working with site metrics and financials to inform decisions

Salesforce Commerce Cloud experience is preferred

Asana or equivalent work management platform experience is preferred

Algolia or equivalent digital search and merchandising platform experience is preferred

REQUIREMENTS FOR SUCCESS:

• Bachelor's Degree or 1-3 years relevant experience in ecommerce, project management or operations
• Keen attention to detail is essential - accuracy and precision are critical to success in this role
• Strong organizational and analytical skills; able to distill complex information into clear, actionable insights
• Results-driven, accountable, and action-oriented
• Critical thinker with a proactive, solution-oriented mindset and ability to manage tasks to meet project timelines while remaining agile
• Passion for lifestyle footwear, fashion, and consumer trends, with a strong understanding of how style, culture, and brand storytelling influence purchasing behavior and shape the consumer experience
• Passion for digital retail and a strong interest in innovative eCommerce experiences
• Strong communication skills and ability to work cross-functionally
• Proficient in Microsoft Office Suite; experience with Google or Adobe Analytics
• Comfortable working with site metrics and financials to inform decisions
• Salesforce Commerce Cloud experience is preferred
• Asana or equivalent work management platform experience is preferred
• Algolia or equivalent digital search and merchandising platform experience is preferred

St. Louis, MO Only Pay Range: $61,900.00 - $79,400.00 - $96,900.00 Annual (actual base pay varying based upon, but not limited to, relevant experience, time in role, internal equity, geographic location, and more.)

Regular Associate Benefits

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks - opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs - that encourage our associates to grow personally as they develop professionally. You'll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword - it's part of our culture.

Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.

Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.

Flexible Work Schedule

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our North American hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while maintaining flexibility for associates. New Balance Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. To continue our focus on hybrid work we have introduced "Work from Anywhere" (WFA) for four weeks per calendar year. This model will help us enhance our culture while continuing to maintain elements of flexibility.

Equal Opportunity Employer

New Balance provides equal opportunities for all current and prospective associates to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran, or any other protected status.