Shopper Insights Manager Personal Care

Unilever

Rogers (AR)

On-site

USD 100,000 - 150,000

Full time

6 days ago
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Benefits offered by this job

Health insurance
Retirement savings plan
Life insurance

Job summary

Unilever in Rogers, AR seeks a Shopper Insights Manager (2A) to reveal actionable shopper insights and drive growth for Walmart along Unilever brands. You will lead with a voice of the shopper, synthesize data from primary/secondary sources, and translate findings into category growth opportunities and assortment recommendations.

Ideal candidates bring 5+ years of primary research in CPG/retail, strong storytelling, cross-functional collaboration, and comfort working with multiple data sources

Qualifications

  • Proven ability to lead fact-based, shopper-centric insights.
  • Experience in primary and secondary research methodologies.
  • Strong storytelling and influencing skills.

Responsibilities

  • Provide shopper voice and insights to inform business decisions.
  • Synthesize data across data/analytics platforms and research.
  • Translate insights into recommendations for assortment and engagement.

Skills

Insights leadership
Research acumen
Analytical proficiency
Strategic partner
Storytelling
Cross-functional collaboration
Synthesize data sources
Executive communication

Education

Bachelor’s degree
Master’s degree preferred

Job description

The Walmart Shopper Insights team is looking for an experienced, strategic and passionate professional who can connect the dots to reveal new insights and elevate Unilever and Walmart growth. This is an exciting opportunity to drive engagement and growth with this priority customer across Unilever flagship brands. In this role you will represent the voice of the shopper, integrate Unilever shopper and category knowledge with custom research to provoke transformational business action and drive sustainable marketplace impact. As a Shopper Insights Manager (2A), you will be the expert on the Walmart shopper and provide best-in-class insights grounded in understanding omnichannel shopper behavior and decisions.

Who You Are & What You’ll Do
  • Insights leadership: Provide fact-based, strategic, shopper-centric points of view to inspire deeper shopper understanding. Communicate the voice of the shopper including attitudes, behaviors, motivations, barriers and pain points. Must be able to connect the dots to build integrated, inspiring and insightful category growth stories to inform business decisions. Offer foresight rather than just insight, helping to shape the future through strategic thought leadership.
  • Research acumen: Demonstrate research expertise by developing effective, efficient learning plans and selecting fit for purpose methodologies. Interpret and synthesize information across data/analytics platforms, primary and secondary research, trends, social media data, e-commerce and existing learning.
  • Analytical proficiency: Comfortable with sales, panel, and social media data. Ability to leverage and tie together multiple data sources to deliver actionable learnings and insights against key business objectives and questions.
  • Strategic partner: Demonstrate holistic thinking, strategic agility and thought leadership with all levels of stakeholders. Develop strong collaborative partnerships with stakeholders to proactively identify business challenges and opportunities. Identify foundational and customer-specific knowledge gaps and create and lead a research agenda to deliver actionable insights.
  • Synthesizes behavioral, attitudinal, and purchase data to identify categroy growth opportunities.
  • Translates insights into actionable recommendations for assortment, merchandising, and shopper engagement across the Walmart and Unilever organization.
What You’ll Need To Succeed
  • Proficiency in fundamental quantitative and qualitative primary research methodologies, syndicated data, social listening tools and analytic approaches. Ability to match appropriate methodologies to business needs and insights questions.
  • Experience and expertise in core market research principles – sample design, data collection and analysis techniques, appropriate action standards.
  • Persuasive storytelling skills and experience with weaving insights from multiple data sources into a cohesive and compelling narrative.
  • Ability to mine cultural, socioeconomic, and category trends for strategic opportunity areas.
  • Develop an objective point of view and feel comfortable sharing it, be seen as a strategic thought leader on the team.
  • Interpersonal, listening, and influencing skills.
  • Ability to collaborate with, and communicate to, a range of management levels.
  • Communicate key learnings and recommendations in a clear and concise manner, both written and verbal communication.
  • Passion for high performance and results driven.
  • Demonstrate flexibility and agility, ability to respond to change, accept ambiguity and adapt to new situations quickly.
  • Proactively partner with peers and cross-functional teams locally and remotely to maximize learning and impact.
  • Take personal responsibility and accountability for execution and results.
  • Proficient understanding of the digital and specifically e-commerce business landscape.
  • Manage external suppliers to execute research projects efficiently.
  • Superior skills in project management, end-to-end management of the research process.
  • Minimum 5+ years total experience; primary research experience in CPG, retail, or Customer Development space.
  • Bachelor’s degree required, Master’s preferred.

Pay: The pay range for this position is $99,760 to $149,640. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.

Bonus: This position is bonus eligible.

Long-Term Incentive (LTI): This position is LTI eligible.

Benefits

Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to,

  • health insurance (including prescription drug, dental, and vision coverage)
  • retirement savings benefits
  • life insurance and disability benefits
  • parental leave
  • sick leave
  • paid vacation and holidays
  • access to numerous voluntary benefits

At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.

Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.

For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check. If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.

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