SEO Specialist

PIN-UP Partners; Georgia; Remote; USD 75,000 - 120,000; Full time

Benefits offered by this job

Paid vacations

Sick leave

Personal days

Referral program

Educational programs

Job summary

Pp Pinup seeks an experienced SEO professional to elevate branded search, grow mono-brand websites, and scale SEO clusters across markets. You will own end-to-end strategy from technical SEO to content and link-building while focusing on measurable revenue growth.

Join a fast-growing team with a multicultural mix of experts in development, marketing, and management. Flexible work arrangements and modern offices are available.

Qualifications

• Must have 3+ years experience in the iGaming industry.
• Proven hands-on SEO with cases of increasing organic traffic and revenue.
• Experience launching websites from scratch and growing mono-brand websites or brand-focused SEO projects.
• Strong technical SEO expertise, especially in multi-site SEO architectures.

Responsibilities

• Research branded search opportunities and identify new niches for mono-brand websites and SEO clusters.
• Analyze competitors to uncover growth opportunities and competitive advantages.
• Own and grow dedicated mono-brand websites or SEO clusters as independent products.
• Develop and execute comprehensive SEO strategies, including technical SEO, internal linking, and off-page SEO.
• Design, launch, and evaluate SEO experiments, test hypotheses, and scale successful initiatives.
• Take full ownership of business performance with a focus on revenue growth and long-term project success.

Skills

SEO strategy

Technical SEO

Brand keyword research

Link building

Competitor analysis

Traffic growth

Tools

Ahrefs

SEMrush

Google Analytics

GTM

Job description

Want to make your dream come true? Take your career to the next level with us.

• Mandatory 3 years experience in the iGaming industry.
• Proven hands-on SEO experience with successful cases of increasing organic traffic and revenue.
• Experience launching websites from scratch and growing mono-brand websites or brand-focused SEO projects.
• Strong technical SEO expertise, particularly in building and scaling multi-site SEO architectures.
• Deep understanding of branded keyword research and identifying new opportunities for launching SEO clusters.
• Proven experience with link building for mono-brand or mono-cluster projects.
• Strong understanding of the affiliate marketing funnel and business metrics beyond traditional SEO KPIs.
• Entrepreneurial mindset with a high level of ownership, autonomy, and a strong focus on business outcomes.

Will be plus

• Gain an understanding of all functional responsibilities.
• Achieve traffic goals.

Responsibilities

• Research branded search opportunities and identify new niches for launching and scaling mono-brand websites and SEO clusters.
• Analyze competitors to uncover growth opportunities and competitive advantages.
• Own and grow dedicated mono-brand websites or SEO clusters as independent products.
• Develop and execute comprehensive SEO strategies, including:
• Technical SEO.
• Internal linking.
• Off-page SEO and link building.
• Design, launch, and evaluate SEO experiments, test hypotheses, and scale successful initiatives.
• Take full ownership of business performance, focusing on revenue growth and long-term project success rather than simply completing tasks.
• An exciting and challenging job in a fast-growing business groups, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more
• Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed
• Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan — work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day
• Modern corporate equipment based on macOS or Windows and additional equipment are provided
• Paid vacations, sick leave, personal events days, days off
• Referral program — enjoy cooperation with your colleagues and get the bonus
• Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences
• Rewards program for mentoring and coaching colleagues
• Free internal English courses
• Yoga classes to help you stay active and energized
• In-house Travel Service
• Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays