SEO Manager

silverbackstrategies; United States; Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Unlimited PTO

Comprehensive health, dental, and- виз

Monthly Team Events

ClassPass membership

Paid Parental Leave (12 weeks)

Summer Fridays

401(k) with Employer Match

Job summary

Silverback Strategies is seeking an experienced SEO Manager to own and grow a portfolio of client SEO efforts. You will lead strategy, drive AI/LLM testing, and manage executive-level client relationships while coordinating with cross-functional teams to deliver scalable content and optimization programs.

You will analyze performance, translate data into actionable insights, and stay ahead of AI-driven search trends.

Qualifications

• Agency background with performance marketing experience.
• Years of Experience: at least 2 years in agency; 3 years in marketing/SEO; 5+ years preferred.
• Client-facing experience and ability to communicate strategy clearly.
• Hands-on experience optimizing for AI search and testing.
• Business acumen across industries and linking SEO to client impact.
• Content strategy experience with audience/keyword research and briefs.
• Proficiency with common SEO tools and platforms.
• Get Sh*t Done mindset and ability to adapt in a fast-paced environment.
• Growth mindset and ability to drive cross-functional initiatives.
• Strong project/time management and prioritization.

Responsibilities

• Drive and execute strategy, innovation and performance for multiple client SEO programs.
• Hands-on AI/LLM optimization and testing to influence search behavior.
• Leverage GA, GSC, SEMrush, Ahrefs, and other tools to derive actionable insights.
• Lead client-facing status calls and be the primary SEO contact for assigned clients.
• Act as trusted advisor to build long-lasting client relationships.
• Translate channel strategy into time-bound, tactical roadmaps and content systems.
• Research emerging trends in search and AI to refine strategies.
• Review performance data to identify trends and impact of initiatives.
• Collaborate with measurement, paid media, and creative teams to bring strategies to life.

Skills

Strategy development

AI/LLM expertise

Analytical thinking

Client-facing

Relationship management

Roadmapping & execution

Content strategy

SEO tools proficiency

Proactiveness

Project/time management

Adaptability

Team collaboration

Tools

Google Search Console

Google Analytics

SEMrush

Ahrefs

Screaming Frog

Job description

Silverback Strategies is a performance marketing agency built to help marketers grow and capitalize on change. Ad Age, Inc Magazine, The Washington Post, The Washingtonian, and The Washington Business Journal have recognized Silverback as one of the best places to work.

We hire the best and help them get better. Silverbackers are supported, challenged and inspired by their peers. Regardless of title or tenure, every Silverbacker plays a role in helping our agency get better. This is a place where you can make a difference.

Silverback’s next SEO Manager will serve as a premier subject matter expert in all things related to SEO & Organic Search.

You will develop and manage a portfolio of 4-6 SEO accounts while building great client relationships and managing projects & deliverables. You’ll bring a scrappy & tenacious attitude to your work, diving headfirst into the "new frontier" of organic search by pushing the boundaries of AI search testing. You’ll also flex best-in-class data analysis chops to break down performance metrics and directly impact the success of our clients’ businesses.

What You'll Do

• Strategic Chops: Responsible for driving and executing the strategy, innovation and performance of multiple client SEO strategies.

• AI & LLM Expertise: Hands-on experience with Generative AI and LLMs, including their influence on search behavior and the ability to implement optimized strategies for these engines.

• Analytical Skills: Fluently leverage tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and other SEO platforms, with a demonstrated ability to translate complex data into actionable insights.

• Client-Facing: Lead recurring status and reporting calls & serve as assigned clients’ primary point of contact with Silverback for all things SEO. Clearly communicate complex SEO strategy and execution details to clients in a digestible, jargon-free manner.

• Client Management: Act as a trusted advisor & consultant to clients - an extension of their marketing team - to build long-lasting client relationships.

• Tactical Execution: Translate channel strategy to time-bound, tactical roadmaps. Build and maintain structured content systems, including topic clusters, pillar pages, internal links, and supporting schema. Prioritize performance-based initiatives and drive authoritative content at scale.

• Innovation: Research emerging trends in search and AI technologies to refine strategies and implement innovative best practices.

• Data Analysis: Review performance data to identify trends, measure the impact of initiatives and build actionable strategies.

• Cross-Functional Collaboration: Work with internal teammates across measurement, paid media, and creative to bring strategies to life.

What We’re Looking For

• Agency Background: You’ve previously "done the work" at another performance marketing agency, and know what it takes to deliver results

• Years of Experience: We’re seeking candidates with at LEAST 2 years of agency experience; 3 years of overall relevant marketing/SEO experience is required, 5+ years preferred.

• Client-Facing Comfortability: This role is not a good fit for someone who doesn’t want to talk directly to clients. You must be comfortable building rapport, establishing expertise / credibility, and serving as the face of the SEO engagement with your assigned clients.

• AI Search Testing & Optimization: You have hands-on experience optimizing for AI search (not theoretical; actual tests). You don’t have all the answers — nobody does! — but you’re excited to test, experiment, and figure it out.

• Business Acumen: Being able to build & execute SEO strategies across multiple industries is crucial, but your ability to tie SEO wins to a measurable impact on the clients’ business, bottom line, etc is what will make you a superstar.

• Content Experience: You’re an expert at driving content strategy based on audience, keyword and competitor research. You have a strong ability to craft content briefs to provide to content teams for production.

• Tools/Platforms: You’re a pro with common SEO tools & platforms such as Google Search Console, Google Analytics, SEMrush, AHRefs, and Screaming Frog.

• "Get Sh*t Done" Mentality: You’d rather take a big swing and miss than sit around twiddling your thumbs. You’re energized by & thrive in an environment where no two days are the same, and results are king.

• Adaptability & Growth: Feedback fuels you. You lean into change, sharpen your skills, and push yourself and your team to get better every day.

• Project & Time Management: You run a clean calendar and keep priorities straight. Competing demands don’t throw you.

Why Silverback?

• Silverback isn’t for everybody. If you’re an A player, you will get paid more, learn more and grow faster with support from a smart and fun team. If you’re a B player, you will be miserable.

• Make an impact: We’re a small agency. Everybody has the opportunity to drive change and impact.

• Get paid: We hire the best and pay them generously.

• Do cool sh*t: From media to SEO to measurement, learn the cutting edge of what works.

Benefits & Perks

• Unlimited PTO

• Comprehensive health, dental, and vision plans

• Monthly Team Events and a fun, casual, inclusive company culture

• Company-paid ClassPass membership

• 12 weeks of Paid Parental Leave

• Summer Fridays

• 401(k) with Employer Match

Work Environment

• We’re a fully remote agency with employees working across the continental United States. At Silverback, you'll be part of a remote work culture that emphasizes smooth, productive online communication.

• We at Silverback pride ourselves on being an extremely tight-knit team. We boast an unparalleled culture of collaboration, empathy, and a truly "work hard, play hard" mentality.

• Ad Age, Inc. Magazine and The Washington Post have named Silverback one of the best places to work in the Country and our CEO is a DIGIDAY Top Boss.

Silverback Strategies is an equal opportunity employer. We celebrate the free flow of conversation, ideas and opinions at Silverback, but actions such as bullying, discrimination, harassment or retaliation of any kind are strictly prohibited in our workplace. We are committed to providing a safe, open and accommodating environment that allows all of our team members to thrive. Employment decisions are made without regard to age, color, disability, family, genetic information, origin, race, religion, sex. For more information, we invite you to visit eeoc.gov**.