SEO Analyst , Charlotte

ByteZero Inc.; Charlotte (NC); Remote; USD 60,000 - 80,000; Full time

Benefits offered by this job

Paid tools and accounts provided

Direct access to senior team

Job summary

ByteZero Inc. is a digital marketing agency seeking a hands-on Local SEO specialist. The role centers on US local search for clients across the Carolinas and beyond, managing Google Business Profiles, citations, and map packs.

The job is fully remote, but you must live in the Charlotte metro area to meet clients or teammates when needed. You will perform on-page, technical, and off-page SEO tasks, maintain listings by hand, track rankings, and log weekly progress.

Qualifications

• 2–4 years hands-on SEO experience
• Hands-on US local SEO: Google Business Profile management
• Experience with Google Search Console & GA4
• Familiarity with at least one crawler (Screaming Frog/Sitebulb)
• Experience submitting directories and citations by hand
• Clear written English for notes and reports
• Reliable computer and home internet for full-time remote work
• Live in the Charlotte metro (NC/SC side)

Responsibilities

• Optimize and maintain Google Business Profiles, including categories, services, hours, photos, and posts
• Track map pack and local rankings for client cities
• Submit and maintain business listings by hand on US directories
• Keep NAP consistent across listings and log changes
• Review and clean duplicates and outdated listings
• Write and fix title tags, meta descriptions, and heading structure
• Map primary keywords to pages and monitor cannibalization
• Add internal links, alt text, and FAQ content where helpful
• Check structured data (LocalBusiness, Service, FAQPage) with Google tools
• Crawl sites with a crawler and report issues; log fixes after deployments
• Work Search Console: indexing, canonicals, redirects, sitemaps, robots.txt
• Run Lighthouse/PageSpeed checks and log Core Web Vitals problems
• Verify fixes after deployments and record results
• Outreach for citations and unlinked mentions
• Backlink audits and disavow preparation
• Weekly written log of work and progress

Skills

US Local SEO

Google Business Profile

Google Search Console

Google Analytics 4

Screaming Frog

Sitebulb

Manual citations

Written English

Tools

Screaming Frog

Sitebulb

WordPress

HTML basics

Job description

ByteZero is a digital marketing agency working with small businesses and law firms in Los Angeles, Charlotte and Lake Norman, Charleston, Florida and Toronto. We build websites, run SEO, AI-search visibility and Google Ads, and we rank our own agency websites the same way we rank clients. The agency runs four brands: ByteZero, SkyBridge Creations, California Law Firm SEO and Law Firm Marketing Texas.

This role is the hands-on SEO work behind those brands' websites, with US local search at the center of it: Google Business Profiles, citations and the map pack for service businesses in the Carolinas and beyond. It is manual, careful work: listings submitted by a person, pages fixed one at a time, every change logged. If you enjoy getting details exactly right and seeing a page climb in Search Console because of something you did, this is for you.

The job is fully remote, but you need to live in the Charlotte metro, on the North Carolina or South Carolina side, so you can meet a client or a teammate in person when that helps.

Local SEO and citations

• Optimize and maintain Google Business Profiles: categories, services, service areas, hours, photos and posts
• Track map pack and local rankings for the cities each business serves
• Submit and maintain business listings by hand on US directories, review sites and industry listings
• Keep name, address, phone and website identical across every listing
• Track each submission, login owner and verification step in a shared sheet
• Find and clean up duplicate, outdated or inconsistent listings

On-page SEO

• Write and fix title tags, meta descriptions and heading structure
• Map one primary keyword to each page and flag cannibalization
• Add internal links, image alt text and FAQ content where it helps
• Check structured data (LocalBusiness, Service, FAQPage) with Google's tools

Technical SEO

• Crawl sites with Screaming Frog or a similar crawler and report issues
• Work Search Console: indexing, canonicals, redirects, sitemaps, robots.txt
• Run Lighthouse / PageSpeed checks and log Core Web Vitals problems
• Verify fixes after each deploy and record the result

Off-page SEO

• Manual outreach for citations, local resource pages and unlinked mentions
• Backlink audits: find spam and toxic links and prepare disavow files
• Broken-link reclamation and relationship-based link earning
• Weekly written log of work done and what moved in Search Console

Must have

• 2 to 4 years of hands-on SEO work (agency experience is a plus)
• Hands-on US local SEO: Google Business Profile management and map pack work
• Working knowledge of Google Search Console and Google Analytics 4
• Experience with at least one crawler (Screaming Frog, Sitebulb or similar)
• Real experience doing directory and citation submissions by hand
• Clear written English for task notes and reports
• A reliable computer and home internet for full-time remote work
• Live in the Charlotte metro (North Carolina or South Carolina side)

Nice to have

• Ahrefs, Semrush, Moz or BrightLocal
• WordPress, and basic HTML for reading page source
• Familiarity with AI search (ChatGPT, Perplexity, Google AI Overviews) and how sites get cited
• Local SEO for law firms or home service businesses

What we offer

• Full-time role, fully remote within the Charlotte metro
• Work on real US agency and client websites and see the results in Search Console
• Paid tools and accounts provided for the work
• Direct access to a senior team, with clear written processes to follow
• Pay based on experience. Tell us your expected annual salary in USD in the application

Individuals only. Applications from agencies, staffing firms, recruiters or companies are not accepted.