SEO & AI Discovery Lead for Energy & EV Brands

Schneider Electric; Boston (MA); On-site; USD 86,000 - 130,000; Full time

Benefits offered by this job

Medical & dental benefits

Paid time off and holidays

401(k) with company match

Flexible work arrangements

Job summary

Schneider Electric is seeking an experienced SEO & AI Search Manager to lead organic search and AI discovery strategy across EnergySage, Qmerit, and EV Connect. You will drive visibility, traffic, and leads while collaborating with content, product, engineering, analytics, PR, and marketing teams.

The role requires 3–5+ years of hands-on SEO experience with strong technical and content SEO skills, plus proficiency in tools like Google Search Console, GA4, Ahrefs, and Screaming Frog.

Qualifications

• 3–5+ years of hands-on SEO experience with a track record of driving organic traffic, leads, or revenue.
• Strong expertise in technical SEO, content SEO, keyword research, search intent, site architecture, internal linking, and structured data.
• Experience developing SEO strategies across multiple websites, brands, audiences, or product categories.
• Working knowledge of AEO, GEO, and AI search, including how AI platforms discover, evaluate, summarize, and cite content.
• Experience monitoring or measuring brand visibility across AI platforms such as ChatGPT, Google AI Overviews/AI Mode, or Perplexity.

Responsibilities

• Develop and execute SEO, AEO, and GEO strategies across three brands and multiple audiences.
• Identify high-value keywords, topics, questions, entities, and customer journeys to grow organic visibility and leads.
• Optimize websites and content for traditional search and AI-powered discovery.
• Collaborate with engineering to implement technical SEO improvements and resolve issues.
• Partner with content and subject-matter experts to develop authoritative, optimized content.
• Monitor brand visibility across search engines and AI platforms and create strategies to increase authority.
• Conduct competitive, keyword, SERP, and AI visibility analysis to identify growth opportunities.
• Establish SEO and AI search measurement frameworks, dashboards, and KPIs.
• Collaborate with cross-functional teams to prioritize and implement SEO opportunities.
• Stay current on search algorithm updates and evolving consumer search behavior.

Skills

SEO

AI search

Cross-functional collaboration

Analytical skills

CMS experience

Technical SEO

Keyword research

Content optimization

Stakeholder communication

Tools proficiency

Education

Bachelor's degree or equivalent experience

Tools

Google Search Console

GA4

Ahrefs

Semrush

Screaming Frog

Storyblok

WordPress

Job description

Schneider Electric is seeking an experienced SEO & AI Search Manager to lead organic search and AI discovery strategy across EnergySage, Qmerit, and EV Connect. You will drive visibility, traffic, and leads while collaborating with content, product, engineering, analytics, PR, and marketing teams.

The role requires 3–5+ years of hands-on SEO experience with strong technical and content SEO skills, plus proficiency in tools like Google Search Console, GA4, Ahrefs, and Screaming Frog.