Senior Zone Sales Manager

General Motors of Canada; United States; Remote; USD 100,000 - 130,000; Full time

Job summary

A leading automotive manufacturer is seeking a Senior Zone Sales Manager to drive vehicle sales and advertising activities in Michigan. This role emphasizes building strong dealer relationships, leading a dynamic field team, and achieving maximum profitability. The ideal candidate has over 9 years of experience in sales and marketing, including 3 years in a similar managerial role. This position offers remote work flexibility and travel opportunities within the territory.

Qualifications

• 9+ years’ experience in sales, marketing, or related fields required.
• 3 years as a Zone Manager or similar role.
• Willingness to travel extensively (80%) within the assigned zone.

Responsibilities

• Drive sales objective attainment for the zone.
• Mentor, train, coach and develop district manager talent.
• Champion overall Zone training performance.

Skills

Relationship building

Presentation skills

Coaching and development

Data orientation

Conflict management

Creative problem solving

Education

Bachelor’s degree in business or related

MBA or Masters preferred

Tools

Sales data analysis tools

Job description

Job Description

Remote: This position does not require employee to be on-site full-time to perform most effectively. The employee’s role enables them to work off-site on a permanent basis. This position requires an employee tocover territory visits to dealerships in areoccurringfrequency and the candidate must live within commutable distance of the assigned territory.

The selected candidate will assume territorial responsibility in the state of Michigan (East).

Relocation: This role may be eligible for relocation benefits.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.)

Senior Zone Sales Manager:

The Zone Manager is responsible for the development and performance of all vehicle sales and advertising activities in the Chevrolet Zone. Builds and leads a dynamic field team, provides leadership towards the achievement of maximum profitability and growth in addition to building strong dealer relationships. Establishes plans and strategies to expand the customer base for the dealers in the zone. Work involves a great deal of communication, creativity, negotiation, presentations and decision making. The position has wide latitude for independent action. Will lead support personnel in the areas of product training, vehicle technology training, accessories, financial services, business development and Local Marketing Association (LMA) strategy.

Responsibilities:

• Drive Sales objective attainment for the zone
• Promote Local Market Association (LMA) alignment and effectiveness through dealer and agency partnership
• Drive communication that supports the Chevrolet Business and Go-To- Market Plans
• Mentor, train, coach and develop district manager talent
• Champion the development of a Business Development Culture that drives sales opportunities
• Encourage dealer engagement and excellence in digital marketing
• Direct district manager teams to optimize inventory turn rates
• Work in partnership with the Accessory Distributor and Installer (ADI) to facilitate dealer and LMA accessory integration
• Assist in development and implementation of Zone customer retention and conquest strategies
• Hold dealers accountable through a robust dealer business and action planning process for Sales and market share growth
• Manage the facility image program while overseeing the dealer network in the Zone
• Champion overall Zone training performance
• Spearhead the customer experience process as so the customer is at the center of everything we do
• Administer dealer contractual agreements; ensure compliance to retail sales performance, customer satisfaction, dealer profitability and net working capital
• Ensure proper utilization of dealership empowerment tools

To succeed you will need to demonstrate:

• Ability to establish Relationships through partnership – this is your day-to-day routine
• Ability to deal with ambiguity – always growing and keeping up with the current market conditions
• Presentation Skills – you will be the face of our company and brand
• Coachable mindset – being able to learn as you go
• Time Management Skills – ability to schedule and manage time to accomplish annual set goals & metrics
• Composure and Conflict Management – Wining with integrity is one of our core behaviors
• Data orientation – you will manage reports and data daily
• Coaching and Development – Demonstrates highly effective on-the-job coaching, mentoring, and developing employees. Also demonstrates strong ability to address performance to enhance field team capabilities and dealer performance.
• Conflict Navigation – Comfort with addressing conflict. Skilled in addressing performance gaps, navigating dealer or team conflicts, and delivering feedback in a direct yet collaborative manner to reach resolution.
• Creative Problem Solver - Extensive knowledge of problem analysis methodologies & ability to develop innovative solutions to complex business challenges in high-pressure or resource-constrained environments.
• Delegation and Prioritization – expertly manages workload across multiple districts supporting large groups of dealerships and team members by prioritizing high-impact activities and empowering others to take ownership.
• Data-Driven Decision Making: Uses performance data, retail metrics, and customer insights to make informed decisions and tailor action plans by market.

Additional Job Description

Qualifications:

• Bachelor’s degree in business, Marketing, or related areas, MBA or Masters preferred
• 9+ years’ experience in sales, marketing, or related fields required
• At least 3 years as a Zone Manager or similar
• Dealer network experience.
• Previous experience in dealer operations, which may include sales & aftersales
• Willingness to travel extensively (~80%) within the assigned zone to maintain a high-touch dealer relationship and in-market visibility.
• Demonstrated ability to drive sales growth and meet or exceed performance targets by aligning field strategy with GM’s broader business goals.
• Strong ability to lead through influence rather than authority. Motivates cross-functional teams, dealer partners, and internal stakeholders toward shared goals.
• Proven success in building trust-based, long-term partnerships with dealership personnel, regional leadership, and cross-functional partners.
• Computer skills to develop, maintain & analyze complex sales data at district, zone, and regional levels.
• Comfortable working in fast-paced, changing environments while remaining focused on delivering results and adapting strategy in real time. Demonstration of willingness to innovate and embrace change in a positive way that may be unpopular but needed.
• Ability to work independently & deal with conflicting priorities while managing their team, advising senior leadership, and dealers.
• Ability to think strategically and navigate highly complex business objectives.

Preferred Qualifications:

• Prior supervisory or leadership experience in managing dealer-facing teams is preferred.

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