Senior Vice President, Brand Strategy

Publicis Groupe ANZ; New York (NY); Hybrid; USD 180,215 - 299,637; Full time

Benefits offered by this job

Medical coverage

Dental and vision care

401K

Flexible time off

Tuition reimbursement

Job summary

Publicis Groupe ANZ is looking for an SVP, Brand Strategy to define brand positioning and guide strategic direction for healthcare brands. In this role, you will work with clients and cross-functional teams to develop insightful strategies and compelling brand narratives.

The successful candidate will have over 8 years of experience in brand strategy, exceptional communication skills, and a collaborative approach. A robust benefits package and flexible time off are offered.

Qualifications

• Strong background in brand strategy within healthcare or pharmaceutical marketing.
• 8+ years of planning experience with a foundation in brand strategy.
• Experience working across HCP and patient audiences.

Responsibilities

• Guide the strategic direction of key brands.
• Partner with teams to develop brand strategies.
• Lead the development of compelling creative briefs.

Skills

Brand strategy

Communication skills

Analytical thinking

Leadership

Collaboration

Job description

Overview

Razorfish Health is looking for an SVP, Brand Strategy to join our team. As part of the Publicis Health network, Razorfish Health partners with leading healthcare brands to deliver insight-driven, creatively inspiring work that drives meaningful impact.

This is an opportunity for a senior strategist who is passionate about building brands in the healthcare space and shaping the strategic foundation behind breakthrough creative. You’ll play a critical role in defining brand positioning, uncovering insights, and guiding integrated communications that resonate with both HCP and patient audiences.

Responsibilities

About the Role

• Guide the strategic direction of key brands, ensuring all work is rooted in strong positioning and clear brand storytelling
• Partner with creative, account, and cross‑functional teams to develop brand and communications strategies
• Identify and develop meaningful insights that inform creative thinking and brand direction
• Lead the development of inspiring creative briefs and deliver clear, compelling briefings
• Act as a senior strategic voice with clients, helping frame business challenges and opportunities
• Collaborate with clients on market research and insight generation
• Contribute to new business efforts and play a key role in pitch development
• Mentor and develop junior members of the strategy team
• Provide thought leadership and elevate the overall quality of strategic output across the business

Qualifications

About You

• Strong background in brand strategy, ideally within healthcare or pharmaceutical marketing
• Experience working across HCP and patient audiences
• Excellent communication and storytelling skills, both written and verbal
• Ability to translate complex information into clear, actionable insights
• Strong analytical thinking and problem‑solving skills
• Collaborative and team‑oriented approach
• Proven leadership experience managing and developing teams
• Confident working with senior clients and presenting strategic perspectives
• Creative thinker with a passion for building compelling brand narratives
• 8+ years of planning experience, with a strong foundation in brand strategy

Additional information

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $180,215.00 - USD $299,637.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may also be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/6/2026.