Senior User Acquisition Manager (Desktop Apps)

MobiSystems, Inc.; San Diego (CA); Remote; USD 55,000 - 96,000; Part time

Benefits offered by this job

Remote work

Part-time engagement

Contractor flexibility

Job summary

MobiSystems, Inc. is seeking an experienced User Acquisition Manager (Desktop Apps) to expand our Windows and Mac app reach globally. This remote, part-time role focuses on designing and executing paid campaigns across Google Ads, Microsoft Ads, and Meta Ads to drive measurable revenue growth.

You will manage six-figure monthly budgets, optimize onboarding funnels, and collaborate with creative and analytics teams to maximize ROAS while reporting regularly to leadership.

Qualifications

• 3+ years of experience managing paid acquisition campaigns.
• Proven experience across Google Ads, Microsoft Ads, and Meta Ads.
• Track record of designing and optimizing paid campaigns for revenue growth.
• Familiarity with PPC platforms beyond standard ones (Yahoo, Yandex) is a plus.
• Strong analytics knowledge (GA4, QlikSense, Tableau, Power BI).

Responsibilities

• Design ad campaigns strategy across channels (paid search, display, video).
• Launch promotional campaigns for Windows/Mac apps on Google Ads, Microsoft Ads, Meta Ads worldwide with focus on US/Europe.
• Drive revenue growth by optimizing campaigns and user acquisition funnels.
• Manage six-figure monthly budgets and identify growth opportunities.
• Optimize landing pages with the creative team.
• Maintain analytics connections and generate weekly/monthly reports.
• Communicate project status to team and upper management.

Skills

Paid acquisition management

Campaign optimization

Analytics & reporting

Competitive analysis

Landing page optimization

Tools

Google Ads

Microsoft Ads

Meta Ads

GA4

QlikSense

Tableau

Power BI

Yahoo

Yandex

Job description

Flexibility & Freedom at Work

Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities.

Remote Work for International Candidates

Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.

Opportunity for Part-Time

Enjoy the flexibility of a schedule that fits around your other commitments.

Who are we?

MobiSystems is dedicated to empowering users with a better choice for office suite apps. Our easy-to-use, intuitive apps - MobiOffice, MobiPDF and MobiDrive - offer a seamless, privacy-conscious, and affordable alternative to traditional office suite software for Windows, Android, iOS, and macOS.

Trusted by over 550 million users worldwide, MobiSystems is committed to delivering accessible, cost-effective solutions that make work and personal tasks easier. We are headquartered in Sofia with a team of 200 and we have a sales office in San Diego, California.

What are we looking for?

We are setting new acquisition goals, so we are looking for an experienced User Acquisition Manager (Desktop Apps) who will help to make our current Windows and Mac apps even more successful.

Responsibilities:

Understand our business objectives and aim at achieving them by designing ad campaigns strategy in all proper channels (paid search, display, video).

Develop and launch promotional campaigns for our Windows and Mac applications on Google Ads, Microsoft Ads, Meta Ads and all proper channels (paid search, display, video) worldwide with a focus on US and Europe.

Drive direct revenue growth by continually optimizing ad campaigns and user acquisition funnels for maximum return on ad spend (ROAS) and bottom-line impact.

Manage and optimize six-figure range monthly budgets, identify new growth opportunities and expand into new market segments.

Optimize landing pages in collaboration with the creative team.

Maintain maximum technical connection with analytics platforms, ensuring best performance.

Generate weekly and monthly reporting.

Monitor and administer web analytics, dashboards, and reports.

Communicate regularly project status to team and upper management.

Requirements:

3+ years of experience in managing paid acquisition campaigns (preferably for software).

Proven experience in managing and optimizing campaigns across major platforms, including Google Ads, Microsoft Ads, and Meta Ads.

Demonstrated track record of designing and optimizing paid marketing campaigns specifically focused on driving effective, measurable revenue growth and profitability.

Familiarity with a variety of PPC platforms beyond the standard ones (e.g., Yahoo, Yandex) is a plus.

Strong knowledge of analytics tools (e.g., GA4, QlikSense, Tableau, Microsoft Power BI).

Experience conducting competitive analysis to enhance paid media performance.

Experience with web landing pages and ad creative ideas.

Experience with substantial funds and numerous project campaigns.

Experience working in a software or technology company will be an advantage.

What do we offer?

Flexible independent contractor agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities.

Remote work environment for international candidates: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.

Opportunity for part-time engagement.

Let's work together

All applications will be treated with strict confidentiality in compliance with GDPR.