Senior Strategic Leader, Adult Learner Recruitment

EAB; Washington (District of Columbia); On-site; USD 90,000 - 118,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

20+ days PTO annually

401(k) with company matching

Wellness programs and resources

Job summary

EAB is seeking a Senior Strategic Leader for Adult Learner Recruitment to manage enrollment partnerships and deliver holistic strategies that drive campaign success. The role requires leadership in cross-functional teams and a strong focus on ROI and client satisfaction.

The Senior Strategic Leader will collaborate with campuses, guide strategy, and oversee campaigns, ensuring alignment with institutional goals and EAB’s mission. Role may reside in Richmond, VA or Washington, DC.

Qualifications

• Bachelor's degree required; 5–7+ years in leadership roles managing relationships with decision makers.
• Experience in higher education enrollment strategy or related marketing and partner management.
• Proven ability to influence diverse audiences and lead cross-functional teams.

Responsibilities

• Establish and maintain strategic relationships with enrollment leaders and senior campus administrators.
• Lead regular meetings to guide long-term partnership success and growth; monitor ROI and renewals.
• Mentor account managers and coordinate with internal teams to align goals with institutional objectives.

Skills

Relationship management

Strategic leadership

Enrollment marketing

Data analysis

Cross-functional collaboration

Travel willingness

Client management

Education

Bachelor's degree

Graduate degree

Tools

CRM software

Microsoft Office

Job description

About EAB

At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.

At EAB, we serve not only our partner institutions but each other-that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.

For more information, visit our Careers page.

The Role in Brief

Senior Strategic Leader, Adult Learner Recruitment

The Senior Strategic Leader operates as the primary point of contact and leader of EAB Adult Learner Recruitment (ALR) partner (client) relationships. This role will work directly with assigned institutional partners - as their most critical EAB point of contact - to oversee all components of partners' enrollment marketing partnership with EAB. The Senior Strategic Leader is critical to ensuring the achievement of business objectives as well as the long-term growth and success of the business by providing outstanding service, developing and executing on holistic strategies customized to our partners, and driving strong campaign results.

This role may be based in Richmond, VA or Washington, DC.

Primary Responsibilities

Relationship Management

• Establish and maintain strong, consultative, and strategic relationships and trust with enrollment leaders and senior administrators on campus
• Lead regular virtual and in-person meetings with partners to guide long-term partnership success and growth
• Collaborate and listen cross-functionally, internally and externally, to provide a high-impact results-oriented partnership
• Proactively manage renewals by demonstrating ROI and aligning products, price, and strategy to institutional goals
• Meet overall renewal rate targets in support of larger business objectives

Campaign Strategy and Oversight

• Develop a deep understanding of each partner's objectives and challenges, building a customized and highly synergistic partnership
• Advise partners on product optimization, strategic targeting, and creative execution
• Ensure internal teams' awareness of partner goals and preferences
• Systematically measure campaigns to identify opportunities and demonstrate effectiveness
• Leverage analytics, reporting platforms, market research, and other resources to educate partner on campaign performance, market, and tools available to drive strategy.

Team Leadership

• Mentor and develop account managers assigned to core team to foster strong communication and partner relationship management
• Serve as a dynamic liaison between campus partners and in-house resources
• Connect institutional goals and mission back to EAB's mission and aspiration

Basic Qualifications

• Bachelor's degree
• 5 - 7+ years' experience in consultative, strategic, leadership positions managing relationships with key decision makers
• Previous experience working in a leadership role in higher education enrollment strategy, or relevant marketing and partner management experience
• Experience leading, coaching, and mentoring high-performing teams
• History of successfully working cross-functionally to achieve results
• Experience aligning strategic insights and solutions to stakeholder goals
• Proven relationship building and collaboration/teamwork orientation
• Demonstrated ability to influence key decision makers and diverse audiences through innovative strategies that achieve desired outcomes and build consensus in complex environments
• Ability to approach situations in an entrepreneurial way and find opportunity for improvement/change
• Ability to work independently and in a team environment and to plan, organize, set, and achieve priorities
• Proficient with PC, Internet, and Microsoft Office products
• Willingness to travel up to 40 - 50%
• Valid driver's license

Ideal Qualifications

• Graduate degree
• Strongly preferred higher education experience in graduate, professional, or online program development, and/or in the adult learner market broadly
• EAB institutional knowledge and experience
• Experience with direct marketing and multi channel marketing principles
• Demonstrated expertise in using data to drive decision making
• Commitment to embracing a continual learning environment and contributing to a dynamic and welcoming culture of fairness, authenticity, and belonging in support of EAB's mission, values, and aspiration

Compensation

The anticipated starting salary (base) range for this role is $90,000 - $118,000 per year. Actual salary varies due to factors that may include but not be limited to relevant experience, skills, and location. At EAB, it is not typical for an individual to be hired at or near the top of the starting salary range for their role.

This hire will additionally be eligible for discretionary bonus or incentive compensation. Variable compensation may depend on various factors, such as individual and organizational performance.

Benefits

Consistent with our belief that our employees are our most valuable resource, EAB offers a competitive and inclusive benefits package. Our benefits currently include:

• Medical, dental, and vision insurance plans; dependents and domestic partners eligible
• 20+ days of PTO annually, in addition to paid firm and floating holidays
• Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)
• 401(k) retirement savings plan with annual discretionary company matching contribution
• Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans
• Employee assistance program with counseling services and resources available to all employees and immediate family
• Wellness programs including gym discounts, incentives to promote healthy living, and family access to the leading app for sleep, meditation, and relaxation
• Fertility treatment coverage and adoption or surrogacy assistance
• Paid parental leave with phase back to work program for birthing and non-birthing parents
• Access to milk shipping service to support nursing employees during business travel
• Discounted pet health insurance coverage for dog and cat family members
• Company-provided life, AD&D, and disability insurance
• Financial wellness resources and membership in a robust employee discount program
• Access to employee resource groups, merit-based advancement, and dynamic professional growth opportunities

Benefits kick in day one; learn more at eab.com/careers/benefits.

This opening is not eligible for visa sponsorship at this time; EAB will thus consider candidates who possess U.S. work authorization that does not require employment-based visa sponsorship now or in the future.

At EAB, we believe that to fulfill our mission to "make education smarter and our communities stronger" we need team members who bring a diversity of perspectives to the table and are committed to fostering a workplace where each team member is valued, respected and heard.

To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. We don't discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.