Senior Social Strategy Lead - Growth & Creator Partnerships

Hot Topic & BoxLunch

California

On-site

USD 120,000 - 140,000

Full time

7 days ago
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Job summary

BoxLunch is seeking a strategic, culturally connected social media leader to grow brand awareness, deepen fan engagement, and drive measurable business results. This role leads social strategy, content development, creator and influencer partnerships, and the affiliate program, collaborating with Brand, Creative, Merchandising, E-commerce, and PR to bring integrated campaigns to life.

You'll coach and grow the social team, translate fandom and pop culture into compelling storytelling, and use

Qualifications

  • 7+ years in social media or digital content marketing with leadership experience.
  • Proven ability to grow audience, engagement, and business impact.
  • Experience leading creator/influencer programs and affiliate partnerships.
  • Strong cross-functional communication and stakeholder management.
  • Fluency in social analytics and platform trends.

Responsibilities

  • Own insight-led social strategy, channel plans, content priorities, and KPIs.
  • Lead original content and social editorial calendar aligned with brand campaigns.
  • Develop and manage creator/influencer partnerships and campaign measurement.
  • Lead the affiliate program with E-commerce to optimize recruitment and revenue.
  • Collaborate across Brand, Creative, Merchandising, E-commerce, PR, and Retail.
  • Oversee social campaigns, community management, budgets, and agency partners.
  • Coach and mentor the social team and foster cross-functional partnership.

Skills

Strategy leadership
Social growth
Content development
Creator/influencer programs
Analytics and reporting

Job description

BoxLunch is seeking a strategic, culturally connected social media leader to grow brand awareness, deepen fan engagement, and drive measurable business results. This role leads social strategy, content development, creator and influencer partnerships, and the affiliate program, collaborating with Brand, Creative, Merchandising, E-commerce, and PR to bring integrated campaigns to life.

You'll coach and grow the social team, translate fandom and pop culture into compelling storytelling, and use

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