Senior Social Strategy Architect

Lutron Electronics; Conshohocken (Montgomery County); On-site; USD 100,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Benefits and continued education options

Job summary

Lutron Electronics is seeking a Senior Social Media Strategist for its Conshohocken office. The role focuses on developing a comprehensive social media strategy across various business units to enhance the brand's presence and engage effectively with audiences. You will lead the content calendar, engage with influencers, and manage cross-functional teams to ensure cohesive messaging.

This position requires 15+ years of experience in social strategy, with a strong grasp of different social platforms and content management tools. Join us at Lutron to make a significant impact in a people-centric and technology-driven organization.

Qualifications

• 15+ years of social strategy experience preferred.
• Proven success in content calendar management.
• Strong understanding of social media best practices.

Responsibilities

• Develop an integrated social strategy across business units.
• Scale Lutron’s social media practice from the ground up.
• Define KPIs tied to business outcomes and create dashboards.
• Lead community management and influential voice engagement.
• Own the social content calendar for campaigns and product launches.
• Manage agency and vendor relationships.

Skills

Social strategy expertise

Content strategy experience

Knowledge of social platforms

Collaboration across teams

Education

Bachelor’s degree in Marketing or Communications

Tools

Sprout Social

Social publishing/listening/analytics tools

Job description

Lutron Electronics is seeking a Senior Social Media Strategist for its Conshohocken office. The role focuses on developing a comprehensive social media strategy across various business units to enhance the brand's presence and engage effectively with audiences. You will lead the content calendar, engage with influencers, and manage cross-functional teams to ensure cohesive messaging.

This position requires 15+ years of experience in social strategy, with a strong grasp of different social platforms and content management tools. Join us at Lutron to make a significant impact in a people-centric and technology-driven organization.