Senior Shopper Marketing & Media Lead

Sprouts Farmers Market, Inc.; Phoenix (AZ); On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Competitive pay

15% employee discount

Vacation accrual plan

401(k) retirement plan with company

DailyPay

Job summary

Sprouts Farmers Market, Inc. is seeking a Shopper Marketing Senior Specialist to lead planning, development, and project management for shopper marketing and retail media initiatives across our organization.

This role will own the Shopper Marketing portal and ensure accurate execution while partnering with internal teams and vendors to optimize campaigns and drive value for Sprouts. You'll collaborate across marketing and merchandising, manage timelines, and help turn insights into action.

Qualifications

• Bachelor's degree in Marketing or Business or closely related field.
• 5+ years experience in a marketing related role, preferably direct experience with paid media.
• Exceptional critical thinking, problem-solving skills, and communication skills (both written and verbal).
• A clear ability to connect the dots and proactively provide solutions and opportunities outside of the "usual".
• Inquisitive mindset and a willingness to step beyond the comfort zone and establish (not just work within) best-in-class standards.
• Excellent relationship-building skills and a natural like of people.
• A proficiency and technical ability in using computer and software systems including MS Office Suite and project management software (Asana or Clickup experience is a plus).
• History with working against clear KPIs and success metrics.
• Resourceful and self-motivated approach to work, with an interest in learning and growing.
• Collaborative, team-player with strong organizational skills and attention to detail.

Responsibilities

• Assist in the development, execution, and measurement of Shopper Marketing and Retail Media programs that seek to drive awareness, trial, and conversion for our vendors but drive traffic and grow baskets for Sprouts.
• Project manage Shopper Marketing and Retail Media campaigns, as well as a la carte initiatives from inception to reporting to billing.
• Develop key relationships and in some cases act as the liaison between Sprouts' vendors, internal marketing team members and merchandise team members.
• Support in our efforts with marketing's annual vendor planning process and key meetings with internal stakeholders.
• Development of Best-in-Class and breakthrough solutions, leveraging customer insights.
• Understand, maintain and communicate strict timelines while working with cross-functional teams.
• Assist in the management of agency partners.
• Own the process and functionality of our internal Shopper Marketing portal as well as our marketing team project management system (Asana).

Skills

Critical thinking

Problem solving

Communication skills

Relationship building

Team player

Organizational skills

Attention to detail

Proactive solutions

Collaborative

MS Office Suite

Education

Bachelor's degree in Marketing or Business

Tools

Asana

Clickup

MS Office Suite

Job description

Sprouts Farmers Market, Inc. is seeking a Shopper Marketing Senior Specialist to lead planning, development, and project management for shopper marketing and retail media initiatives across our organization.

This role will own the Shopper Marketing portal and ensure accurate execution while partnering with internal teams and vendors to optimize campaigns and drive value for Sprouts. You'll collaborate across marketing and merchandising, manage timelines, and help turn insights into action.