Senior Sales Manager

Broad River Retail; Spartanburg (SC); On-site; USD 60,000 - 95,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Paid time off

401K matching contribution

Employee discount (40%)

Career growth opportunities

Job summary

Broad River Retail is seeking a hands-on Senior Sales Manager to drive sales performance and showroom operations across stores. You will lead 10+ Home Furnishing Consultants, coach teams, and implement key sales strategies while ensuring top-tier customer experience.

Onboarding as a Home Furnishing Associate and transitioning toward AGM/GM roles are part of the growth path, with a focus on meeting personal sales goals and maintaining high standards of conduct.

Qualifications

• Experience leading a sales team in a retail environment.
• Demonstrated ability to coach and develop consultants to meet sales goals.
• Strong communication and interpersonal skills for cross-store collaboration.

Responsibilities

• Lead and coach a team of 10+ Home Furnishing Consultants to meet and exceed sales targets.
• Drive showroom performance, process consistency, and policy adherence across stores.
• Organize and prioritize store initiatives while maintaining high customer experience standards.
• Own and drive sales performance in a multi-store role with direct accountability for results.
• Train on onboarding programs and ensure execution of sales processes on the floor.

Skills

Sales leadership

Customer focus

Coaching

Communication

KPI tracking

Job description

CULTURE SNAPSHOT

Broad River Retail is an organization of integrity, diversity, and culture working together for the purpose of ‘Furnishing Life’s Best Memories’. At Broad River, we call all our employees “Memory Makers.” We do this because we know everyone who works for our Company has the power to make positive memories not only for our Guests, but also for their families, co-workers, and communities.

CULTURE SNAPSHOT

Broad River Retail is an organization of integrity, diversity, and culture working together for the purpose of ‘Furnishing Life’s Best Memories’. At Broad River, we call all our employees “Memory Makers.” We do this because we know everyone who works for our Company has the power to make positive memories not only for our Guests, but also for their families, co-workers, and communities.

We take pride in training and developing our teams so that they can provide a premier customer experience to every Guest. Our Memory Makers are the driving force that has led us to being the largest and fastest-growing Ashley licensee in the U.S. and landing us on the Top Places to Work list two years in a row in our industry.

AT A GLANCE

The Senior Sales Manager reports directly to the Multi-Unit leader for their area and is part of the Retail Performance team. We're seeking a hands-on Retail Sales Leader to drive results, assist in leading a team of 10+ consultants, and uphold high standards in sales performance, customer experience, and showroom operations. This role involves personal sales goals, coaching, and executing key sales strategies while ensuring consistency in processes and exceeding customer expectations. Ideal candidates are sales-focused, energetic, accountable, and passionate about retail leadership.

Senior Sales Managers go through HFA onboarding, which means they will be trained as a Home Furnishing Associate and will be required to sell on the floor until they have reached their goal. Immersing in our sales process will empower them with the tools and confidence to thrive in the next stage of their career. Successful candidates will be considered for the AGM or GM roles after completion of their training.

DAY IN THE LIFE AS THIS MEMORY MAKER

• Champions our Mission, Values, and Customer Beliefs.
• Reaching Sales goals provided.
• Assists in leading sales activities and initiatives.
• Oversees the consistent implementation of processes and policy standards across stores.
• Own and drive sales performance in a retail location with 10+ Home Furnishing Consultants.
• Be a hands-on, energetic sales leader with a passion for retail.
• Instruct, demonstrate, practice, and validate a clearly defined sales process with your direct team.
• Organize multiple competing priorities while meeting deadlines.
• Maintain the highest standards of personal and professional conduct.
• Maximize your own potential through continual self-improvement and accountability.
• Focus on our customers’ needs and strive to exceed their expectations
• Recognize others’ values and work together respectfully.
• Seek efficiency through improving processes and technology.
• Be accountable for hitting various KPI numbers each week.
• Supervises showroom appearance standards from general cleanliness and tidiness to complete and accurate price tagging.
• Participates in call to review store results (relative to goals) m-t-d for Sales per Traffic Up and other measurements such as Staffing Levels, Marketing Feedback, and Sales Successes and Opportunities.

WORKPLACE ENVIRONMENT

• This is an in-store position that is primarily performed on the sales floor and customer-facing.
• Physical requirements such as extended and frequent periods of standing and walking, moving, and lifting may be required.
• Candidates must be able to perform the essential physical requirements to accommodate the functions of this job.

In accordance with the Americans with Disabilities Act (ADA), reasonable accommodations may be made to empower individuals with disabilities to undertake the essential duties and responsibilities of the position.

Memory Maker Perks & Benefits

• Salary is based on numerous factors, including experience, knowledge and skill.
• Performance based bonus potential.
• Medical, dental, vision, and life insurance options.
• Paid time off and 401K matching contribution.
• Employee discount (40%) at BRR locations.
• Internal Opportunities for career growth and advancement.

Our Commitment To You

Broad River Retail is committed to creating a place where everyone feels respected, valued, and able to reach their full potential. Regardless of race, gender, religion, sexual orientation, age, disability, or if you’re parenting the next generation of Memory Makers, we firmly believe our work is at its best when everyone feels free to be their most authentic self.