Senior Research Analyst - Insights + Analytics, True Global Intelligence

FleishmanHillard; San Francisco (CA); Hybrid; USD 54,000 - 68,000; Full time

Benefits offered by this job

Medical benefits

401(k) matching

Paid time off

Job summary

FleishmanHillard is seeking a Senior Research Analyst to join our TRUE Global Intelligence practice. Location is flexible with hybrid in the Seattle, Los Angeles, or San Francisco metro areas.

You will analyze data, track culture, and provide insights across brands, with a strong emphasis on AI-enabled workflows. The role demands 1–2+ years in research, strong analytics, and proficiency in Excel and PowerPoint.

Qualifications

• 1 to 2+ years of experience across a broad range of research categories and models; experience in secondary research.
• Preferably experience in an advertising, digital, PR or research agency.
• Proven analytical and deductive reasoning skills; able to translate findings into meaningful insights.
• Ability to quickly spot patterns and surface actionable insights; separate signal from noise.
• Excellent written and verbal communication skills to effectively communicate insights to stakeholders.
• Comfortable working in Microsoft Excel and PowerPoint.
• Experience writing boolean queries and using tools to analyze traditional and social media coverage (Talkwalker, MuckRack, Facebook Insights, Twitter Analytics).
• Collaborative attitude, strong work ethic and ability to thrive in a fast-paced environment.
• Familiarity with leveraging AI platforms (ChatGPT, Claude, CoPilot) in daily workflows.

Responsibilities

• Participate in integrated research and analytics assignments including social and traditional media monitoring, audience analysis, measurement and use of secondary methodologies.
• Actively monitor online conversation around client brands to proactively identify issues, risks and opportunities.
• Analyze data, draft reports, and collaborate with team members to contribute findings to client discussions and presentations.
• Manage the collection, cleaning, and synthesis of data from multiple sources.
• Develop and report on KPIs, dashboards and scorecards.
• Conduct secondary research and collaborate on research briefs to inform clients and communications teams.
• Recommend communications-centric solutions based on the research results.
• Stay current with the latest measurement trends and industry trends.

Skills

Analytical skills

Deductive reasoning

Microsoft Excel

PowerPoint

Boolean queries

AI platforms

Team collaboration

Communication skills

Tools

Talkwalker

MuckRack

Facebook Insights

Twitter Analytics

Job description

Agency

FleishmanHillard

Job Function

Consulting

Job Subfunction

Business and Change Consulting

Overview

FleishmanHillard, a global communications agency, has an immediate opening for a Senior Research Analyst to join our global research and intelligence practice, branded as TRUE Global Intelligence (TGI). Location is flexible and candidates will be considered from the Seattle, Los Angeles or San Francisco greater metro areas. FleishmanHillard’s TRUE Global Intelligence practice serves as a strategic enabler to the broader organization by harnessing research and data-driven insights to achieve client business objectives. Our work within TRUE Global Intelligence integrates measurement, primary research and secondary research methods with advanced data analytics and strategic consulting. This position will assist with analyzing and synthesizing data to provide actionable insights and tactical recommendations for the agency’s clients and will be a great opportunity for someone who is interested in PR measurement. This position will be fully embedded in an exciting, household name client monitoring brand reputation across corporate, consumer and issues workstreams. This person will actively track cultural trends - and should have a deep understanding of US culture - and signals for proactive media opportunities and activations while identifying emerging reputational and business risks from across the media ecosystem. The role will also contribute to performance measurement reporting and audience insight work. This will be a great opportunity for someone who is already experimenting with AI in a range of research and insights use cases to embed use AI platforms and workflows into your daily routine. FleishmanHillard, globally headquartered in St. Louis, is one of the largest integrated communications companies in the world. Our service to clients draws on expertise across more than 25 disciplines, including B2C and B2B marketing, branding, corporate reputation management, CSR, creative services, entertainment and sports, digital and social media, financial communications and investor relations, healthcare, internal communications, issues and crisis management, public affairs, and technology. FleishmanHillard believes a diverse team brings a wider range of personal and professional experiences and perspectives. We recognize that diversity, equity and inclusion benefit our agency, our clients, and the communities in which we work and live. To that end, we strongly encourage applications from women, people of color, members of the LGBTQ community, veterans, and individuals with disabilities.

Responsibilities

• Participate in integrated research and analytics assignments, which include social and traditional media monitoring, audience analysis, measurement, primary research and use of secondary methodologies.
• Actively monitor online conversation around client brands to proactively identify issues, risks and opportunities
• Analyze data, draft reports, and collaborate with team members to contribute findings to client discussions and presentations.
• Manage the collection, cleaning, and synthesis of data from multiple sources.
• Develop and report on KPIs, dashboards and scorecards.
• Conduct secondary research and collaborate on research briefs to inform clients and communications teams on a variety of industries.
• Recommend communications-centric solutions based on the research results.
• Stay current with the latest measurement trends, as well as relevant industry trends.

Qualifications

• Ability to join us in a hybrid model of working in-person in the Los Angeleas, San Francisco, or Seattle office weekly.
• 1 to 2+ years of experience working across a broad range of research categories and models; experience in secondary research. Preferably experience working in an advertising, digital, PR or research agency.
• Proven analytical and deductive reasoning skills; able to translate findings into meaningful insights.
• Ability to quickly spot patterns and surface actionable insights; separate signal from noise.
• Excellent written and verbal communication skills to effectively communicate insights to internal and external communications stakeholders.
• Comfortable working in Microsoft Excel and PowerPoint.
• Experience writing boolean queries and using tools to analyze traditional and social media coverage, including Talkwalker, MuckRack, Facebook Insights, Twitter Analytics, etc.
• Collaborative attitude, strong work ethic and ability to thrive and excel in a challenging fast-paced environment.
• Familiarity with leveraging AI platforms (ChatGPT, Claude, CoPilot, etc) as part of daily ways of working

Our Story

We’re more motivated by what we can give than what we receive. That holds true for our colleagues, clients and communities across cultures and time zones. We believe giving our best is only possible in an environment that empowers us to truly be our best, so we focus on creating belonging for all and caring for the whole person. Because when you belong and have what you need to thrive — both at work and in life — you’re free to be you. To pursue your dreams and passions. To be bold and try new things, in the name of personal and professional growth and of work that leads to meaningful progress for the world. So, we respect and support one another amid differences and we acknowledge and celebrate who each of us is. We accept that we don't all have to have the same perspectives, beliefs, background or experiences to do great things together. A combination of our employee experience, industry-leading client work, global community service and contributions to inclusion has earned FleishmanHillard recognition as 2021, 2022 and 2023 Campaign Global PR Agency of the Year; 2023 ICCO Large Agency of the Year – The Americas; 2022 and 2023 PRWeek U.S. Agency of the Year; 2022 and 2023 PRWeek U.S. Outstanding Extra-Large Agency of the Year; 2023 Campaign US PR Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; and 2021 PRWeek UK Large Consultancy of the Year. FleishmanHillard is part of Omnicom PR Group and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries.

FleishmanHillard offers a hybrid work model and seeks employees who are comfortable working in the office for a portion of their week, in accordance with their local office hybrid work policy. We value the collaboration and camaraderie that in-person interactions provide, but also understand the importance of flexibility and balance in our employees’ lives. We acknowledge that our people are diverse individuals with unique circumstances and needs, and therefore our goal is to foster a productive and inclusive work environment where all employees can thrive, both in and out of the office.

FleishmanHillard is an Equal Opportunity and Aff… The anticipated salary range for the Senior Research Analyst level is $54,000-$68,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications and geography. A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available. We will process your personal data in accordance with our Recruitment Privacy Notice.$54,000-$68,000

The anticipated salary range for the Senior Research Analyst level is $54,000-$68,000.

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications and geography. A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.

$54,000-$68,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you.

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. , $54,000-$68,000