Senior Research Analyst - Insights + Analytics, True Global Intelligence

FleishmanHillard; Boston (MA); Hybride; USD 54 000 - 68 000; Plein temps

Avantages offerts par ce poste

Benefits package

Résumé du poste

FleishmanHillard is seeking a Senior Research Analyst to join TRUE Global Intelligence, with flexible location near U.S. offices. The role focuses on data-driven insights, integrating primary and secondary research with advanced analytics for client programs.

The ideal candidate will analyze data, develop insights, and lead analytics engagements across social and traditional media for diverse industries. A curiosity about AI applications to improve research quality is encouraged.

Qualifications

• 1–2+ years of experience across a broad range of research categories and models; secondary research experience.
• Preferably experience in advertising, digital, PR or research agency.
• Proven analytical and deductive reasoning; translate findings into insights.

Responsabilités

• Participate in integrated research and analytics assignments, including social and traditional media monitoring, audience analysis, measurement, primary and secondary research.
• Actively monitor online conversation around client brands to identify issues, risks and opportunities.
• Analyze data, draft reports, and contribute findings to client discussions and presentations.
• Manage data collection, cleaning, and synthesis from multiple sources.
• Develop and report on KPIs, dashboards and scorecards.
• Conduct secondary research and contribute to research briefs for clients and teams.
• Recommend communications-centric solutions based on research results.
• Stay current with measurement and industry trends.

Connaissances

Hybrid work model

Analytical skills

Pattern recognition

Communication skills

Excel & PowerPoint

Boolean queries

Social media analytics tools

Collaboration

AI platforms

Outils

Talkwalker

Muck Rack

Facebook Insights

Twitter Analytics

Description du poste

Job Description

FleishmanHillard, a global communications agency, has an immediate opening for a Senior Research Analyst to join our global research and intelligence practice, branded as TRUE Global Intelligence (TGI). Location is flexible within commutable distances to one of our U.S. locations. FleishmanHillard’s TRUE Global Intelligence practice serves as a strategic enabler to the broader organization by harnessing research and data-driven insights to achieve client business objectives. Our work within TRUE Global Intelligence integrates measurement, primary research and secondary research methods with advanced data analytics and strategic consulting.

Agency

FleishmanHillard

Job Function

Data and Analytics

Job Subfunction

Data Science and Analytics

Overview

FleishmanHillard, a global communications agency, has an immediate opening for a Senior Research Analyst to join our global research and intelligence practice, branded as TRUE Global Intelligence (TGI). Location is flexible within commutable distances to one of our U.S. locations. FleishmanHillard’s TRUE Global Intelligence practice serves as a strategic enabler to the broader organization by harnessing research and data-driven insights to achieve client business objectives. Our work within TRUE Global Intelligence integrates measurement, primary research and secondary research methods with advanced data analytics and strategic consulting.

This position will assist with analyzing and synthesizing data to provide actionable insights and tactical recommendations for the agency’s clients and will be a great opportunity for someone who is interested in PR measurement.

This position will lead and contribute to integrated research and analytics engagements across social and traditional media monitoring, audience analysis, measurement, primary research, and secondary research methodologies for clients across a range of industries. The ideal candidate is curious about emerging technologies and actively explores effective applications of AI to enhance research quality, efficiency, and insight development.

FleishmanHillard, globally headquartered in St. Louis, is one of the largest integrated communications companies in the world. Our service to clients draws on expertise across more than 25 disciplines, including B2C and B2B marketing, branding, corporate reputation management, CSR, creative services, entertainment and sports, digital and social media, financial communications and investor relations, healthcare, internal communications, issues and crisis management, public affairs, and technology. FleishmanHillard believes a diverse team brings a wider range of personal and professional experiences and perspectives.

We recognize that diversity, equity and inclusion benefit our agency, our clients, and the communities in which we work and live. To that end, we strongly encourage applications from women, people of color, members of the LGBTQ community, veterans, and individuals with disabilities.

Responsibilities

• Participate in integrated research and analytics assignments, which include social and traditional media monitoring, audience analysis, measurement, primary research and use of secondary methodologies.
• Actively monitor online conversation around client brands to proactively identify issues, risks and opportunities
• Analyze data, draft reports, and collaborate with team members to contribute findings to client discussions and presentations.
• Manage the collection, cleaning, and synthesis of data from multiple sources.
• Develop and report on KPIs, dashboards and scorecards.
• Conduct secondary research and collaborate on research briefs to inform clients and communications teams on a variety of industries.
• Recommend communications-centric solutions based on the research results.
• Stay current with the latest measurement trends, as well as relevant industry trends.

Qualifications

• Ability tojoin us in a hybrid model of working in-person weekly in one of our U.S. locations.
• 1 to 2+ years of experience working across a broad range of research categories and models; experience in secondary research. Preferably experience working in an advertising, digital, PR or research agency.
• Proven analytical and deductive reasoning skills; able to translate findings into meaningful insights.
• Ability to quickly spot patterns and surface actionable insights; separate signal from noise.
• Excellent written and verbal communication skills to effectively communicate insights to internal and external communications stakeholders.
• Comfortable working in Microsoft Excel and PowerPoint.
• Experience writing boolean queries and using tools to analyze traditional and social media coverage, including Talkwalker, MuckRack, Facebook Insights, Twitter Analytics, etc.
• Collaborative attitude, strong work ethic and ability to thrive and excel in a challenging fast-paced environment.
• Familiarity with leveraging AI platforms (ChatGPT, Claude, CoPilot, etc) as part of daily ways of working

Our Story

We’re more motivated by what we can give than what we receive. That holds true for our colleagues, clients and communities across cultures and time zones. We believe giving our best is only possible in an environment that empowers us to truly be our best, so we focus on creating belonging for all and caring for the whole person. Because when you belong and have what you need to thrive — both at work and in life — you’re free to be you. To pursue your dreams and passions. To be bold and try new things, in the name of personal and professional growth and of work that leads to meaningful progress for the world. So, we respect and support one another amid differences and we acknowledge and celebrate who each of us is. We accept that we don't all have to have the same perspectives, beliefs, background or experiences to do great things together. A combination of our employee experience, industry-leading client work, global community service and contributions to inclusion has earned FleishmanHillard recognition as 2021, 2022 and 2023 Campaign Global PR Agency of the Year; 2023 ICCO Large Agency of the Year – The Americas; 2022 and 2023 PRWeek U.S. Agency of the Year; 2022 and 2023 PRWeek U.S. Outstanding Extra-Large Agency of the Year; 2023 Campaign US PR Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; and 2021 PRWeek UK Large Consultancy of the Year. FleishmanHillard is part of Omnicom PR Group and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries.

FleishmanHillard offers a hybrid work model and seeks employees who are comfortable working in the office for a portion of their week, in accordance with their local office hybrid work policy. We value the collaboration and camaraderie that in-person interactions provide, but also understand the importance of flexibility and balance in our employees’ lives. We acknowledge that our people are diverse individuals with unique circumstances and needs, and therefore our goal is to foster a productive and inclusive work environment where all employees can thrive, both in and out of the office.

FleishmanHillard is an Equal Opportunity and Affimative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), gender, gender identity, gender expression, national origin, age, mental or physical disability, ancestry, medical condition, marital status, military or veteran status, alienage, citizenship status, sexual orientation, genetic information, or any other protected class under federal, state or local laws.

Benefits

• A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.

Salary

The anticipated salary range for the Senior Research Analyst level is $54,000-$68,000.

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications and geography. A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.

$54,000-$68,000

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