Senior Programmatic Performance Specialist

REP Kinesso Media, Inc.; United States; On-site; USD 63,000 - 77,000; Full time

Job summary

Omnicom Group is seeking a media professional to execute tasks within performance media, lead smaller projects, and oversee components of larger initiatives. The role emphasizes data-driven strategies to improve visibility, engagement, and ROI across Search, Social, Programmatic, and E-commerce channels.

The position focuses on leveraging real-time insights to optimize activations, bidding strategies, and budget allocation, contributing to improved efficiency and business outcomes.

Qualifications

• Executes tasks and leads smaller projects or components of larger initiatives using specialized knowledge.
• Addresses non-routine problems and applies professional expertise to improve processes.
• Oversees daily activities of team members within a specific area to ensure task completion and coordination.

Responsibilities

• Drives measurable business outcomes by amplifying online presence and optimising performance across digital channels: Search (paid and organic), Social, Programmatic, Addressable media, and E-commerce.
• Develops and executes data-driven strategies to improve visibility, engagement, conversion, and ROI through targeted media delivery.
• Leverages performance data and real-time insights to optimise activations, including bidding strategies and budget allocation.

Skills

Performance media

Data-driven

Programmatic buying

Media optimization

Job description

Omnicom Group is seeking a media professional to execute tasks within performance media, lead smaller projects, and oversee components of larger initiatives. The role emphasizes data-driven strategies to improve visibility, engagement, and ROI across Search, Social, Programmatic, and E-commerce channels.

The position focuses on leveraging real-time insights to optimize activations, bidding strategies, and budget allocation, contributing to improved efficiency and business outcomes.