Senior Product Marketing Specialist, Global System Integrators (GSI) and Channel

Gomyneed Private Limited; Washington (IL); Hybrid; USD 126,000 - 173,000; Full time

Job summary

Okta is seeking a Senior Product Marketing Specialist for Global System Integrators and Channel in Bellevue, WA, Chicago, IL, and Toronto, Canada. This full-time digital marketing role supports partner programs and demand generation for key partners across regions.

You will craft messaging for GSIs and channels, build partner resources, and collaborate with Enablement and Field to amplify partner narratives and drive joint GTM initiatives.

Qualifications

• 5+ years in B2B Product Marketing or GTM strategy.
• Experience with Global System Integrators (GSI) and Channel partners.
• Strong messaging and content creation skills.
• Able to align partner programs with GTM strategies.

Responsibilities

• Support cross-functional product launches and solution rollouts with GSI and Channel partners.
• Support integrated campaigns to drive GSI and Channel pipeline.
• Develop partner-specific value props, solution overviews, decks and playbooks.
• Collaborate on enablement materials for internal and partner-facing use.
• Author partner-branded content: solution briefs, case studies, blog posts.
• Partner with Campaigns, Field, and AR/PR to amplify narratives and events.

Skills

B2B Product Marketing

GSI & Channel marketing

Cross-functional collaboration

Messaging & content creation

Job description

Senior Product Marketing Specialist, Global System Integrators (GSI) and Channel

Okta Bellevue, WA | Chicago, IL | Toronto, Canada Full-time

Full-time Digital Marketing

About this role

Okta is hiring a Senior Product Marketing Specialist, Global System Integrators (GSI) and Channel (Bellevue, WA | Chicago, IL | Toronto, Canada). This is a Digital Marketing role listed on the official Okta careers site.

Key Responsibilities:

• Support cross-functional product launches and solution rollouts with GSI and Channel partners.
• Support integrated campaigns to drive GSI and Channel pipeline.
• Develop partner-specific value props, solution overviews, pitch decks, playbooks and partner program updates.
• Collaborate with Enablement on internal and partner-facing enablement materials.
• Author partner-branded content such as solution briefs, customer case studies, and blog posts for demand gen and awareness.
• Partner with Campaigns, Field, and AR/PR to amplify GSI and Channel narratives, and support executive comms and partner events.

Requirements:

• 5+ years in B2B Product Marketing, Partner/Channel Marketing, or a GTM Strategy role
• Strong experience working with or supporting Global System Integrators (GSI) and Channel partners
• Ability to align partner program materials with product and GTM strategies
• Excellent messaging, content creation and cross-functional collaboration skills

Salary: $126,000–$172,700 per year

Job Type: Full-time