Senior Product Marketing Manager, Flight Operations

The Boeing Company; Seattle (WA); Presencial; USD 173.000 - 235.000; Jornada completa

Descripción de la vacante

The Boeing Company is seeking a Senior Product Marketing Manager for its Flight Operations portfolio within Boeing Digital Services. You will shape product messaging and competitive positioning, drive go‑to‑market launches, and collaborate with sales, demand generation, and events teams to accelerate adoption and revenue.

You will translate complex aviation technologies into clear customer value, develop compelling content, and enable sales with strategic campaigns and materials that highlight

Formación

• 8+ years of experience in product marketing or solution marketing for B2B technology/software
• 5+ years of experience in commercial airline Flight Operations
• 5+ years developing product positioning, messaging, value propositions, GTM strategies, and launches
• 5+ years executing integrated marketing and demand gen campaigns to drive engagement, pipeline, and revenue

Responsabilidades

• Serve as the primary product marketing expert for Flight Operations, shaping positioning, messaging, differentiators and priorities
• Lead GTM planning and execution for new products, capabilities, features, and major releases
• Develop high‑quality marketing content and collateral, including product sheets, decks, and customer stories
• Create and execute campaigns, emails, webinars, and digital marketing aligned with revenue goals
• Provide cross‑functional launch coordination across product, sales, demand gen, communications and events

Conocimientos

8+ years in product marketing

5+ years in commercial airline Flight 

Product positioning and messaging

Integrated marketing & demand gen

Educación

MBA or advanced business/aviation/technical degree

Herramientas

Salesforce

Marketing automation platforms

ABM tools and analytics

Descripción del empleo

Senior Product Marketing Manager, Flight Operations Company: The Boeing Company

At Boeing Digital Services, we help airlines turn aircraft intelligence into decisions that improve efficiency, performance, and operational outcomes. Our Flight Operations portfolio helps airlines optimize flight performance, reduce fuel consumption, streamline pilot workflows, and improve operational efficiency.

Why This Role

You will help shape how airlines understand and adopt technologies that improve flight performance and operational efficiency. Working across Boeing Digital Services' Flight Operations portfolio, you will combine aviation industry knowledge, strategic product marketing expertise, and hands‑on execution to bring innovations to market, engage airline customers, enable sales teams, and drive measurable business growth.

Position Responsibilities

• Product Positioning and Messaging

  Serve as the primary product marketing expert for the Flight Operations portfolio, developing a deep understanding of product capabilities, customer workflows, competitive differentiation, and commercial priorities

  Develop and evolve product positioning, messaging, value propositions, and messaging source documents

  Translate complex aviation technologies into clear, compelling customer benefits and business outcomes for pilots, flight operations leaders, performance engineers, and airline executives

  Ensure consistent messaging across sales materials, campaigns, digital channels, events, and customer communications

• Go‑to‑Market Strategy and Product Launches

  Lead go‑to‑market planning and execution for new products, capabilities, features, and major releases

  Develop launch strategies, messaging, content, sales enablement, and customer communications aligned with business objectives and revenue goals

  Coordinate cross‑functional launch activities across product management, sales, demand generation, communications, and events teams

  Measure launch effectiveness through customer engagement, adoption, pipeline, and business impact

• Content Creation and Marketing Execution

  Personally develop high‑quality product marketing content, including PowerPoint presentations, product sheets, solution briefs, website content, customer stories, videos, and launch materials

  Create compelling product narratives, demonstrations, and customer‑facing materials that communicate product capabilities, differentiation, and business value

  Develop and execute product marketing programs, including email campaigns, nurture programs, webinars, and digital marketing initiatives

  Partner with creative, digital, and demand generation teams while maintaining ownership of product messaging, content quality, and execution

• Demand Generation and Sales Enablement

  Partner with demand generation and sales teams to develop integrated campaigns and account‑based marketing programs that generate customer engagement, leads, and pipeline

  Create campaign messaging, email content, promotional assets, and supporting materials for priority audiences and target accounts

  Develop sales presentations, product overviews, competitive battlecards, demo narratives, and objection‑handling guides

  Train and enable sales teams to confidently communicate product value, capabilities, and competitive differentiation

  Participate in customer meetings and sales engagements to support opportunities and help articulate product value

• Market, Customer, and Competitive Insights

  Maintain a strong understanding of commercial aviation, airline flight operations, customer needs, buying behavior, and competitive dynamics

  Analyze market opportunities, competitive positioning, customer needs, and buying behavior to identify growth opportunities and inform marketing and business decisions

  Evaluate product‑market fit, market sizing, customer segmentation, ideal customer profiles, buyer personas, and target account opportunities

  Translate customer feedback, market trends, and competitive intelligence into actionable recommendations for product management, sales, and marketing teams

• Customer Engagement and Product Evangelism

  Lead and present product‑focused webcasts, webinars, customer briefings, and virtual events

  Confidently represent the Flight Operations portfolio at industry conferences, trade shows, customer meetings, executive briefings, and speaking engagements

  Develop and deliver product presentations, demonstrations, event content, and thought leadership that communicate product value and differentiation

  Create customer success stories, case studies, testimonials, and reference materials that demonstrate measurable business outcomes

  Actively engage with customers and prospects at industry events, trade show booths, and sales meetings to support awareness, engagement, and pipeline development

What Success Looks Like

• Customers clearly understand the value, differentiation, and operational outcomes delivered by Boeing Digital Services' Flight Operations portfolio
• Product launches and marketing campaigns are successfully executed with compelling messaging, high‑quality content, and measurable customer engagement and pipeline impact
• Sales teams are equipped with effective presentations, product knowledge, competitive insights, and enablement materials that support revenue growth
• Webcasts, customer presentations, industry events, and thought leadership strengthen market presence, customer engagement, and demand generation
• Market and customer insights improve targeting, product‑market fit, competitive positioning, and go‑to‑market effectiveness

Basic Qualifications (Required Skills/Experience)

• 8+ years of experience in product marketing or solution marketing, with substantial hands‑on experience marketing B2B technology or software solutions
• 5+ years experience in commercial airline Flight Operations
• 5+ years experience developing product positioning, messaging, value propositions, go‑to‑market strategies, and product launches
• 5+ years experience developing and executing integrated marketing and demand generation campaigns that support customer engagement, pipeline, and revenue goals

Preferred Qualifications (Desired Skills/Experience)

• Ability to independently develop and execute product marketing deliverables, including PowerPoint presentations, product collateral, sales enablement, email campaigns, webinars, and launch programs, with examples of completed work and measurable results
• Ability to quickly learn complex technologies and translate technical concepts into simple, compelling messaging that communicates customer value without relying on jargon
• Experience marketing airline flight performance, flight optimization, electronic flight bag, flight planning, or operational efficiency solutions
• Experience with aviation software providers, aircraft manufacturers, airlines, or aviation technology companies
• Experience evaluating product‑market fit, market opportunities, customer segmentation, and target account strategies
• Experience supporting account‑based marketing programs and enterprise sales campaigns
• Familiarity with Salesforce, marketing automation platforms, account‑based marketing tools, and marketing analytics
• Experience presenting at aviation industry conferences, trade shows, and customer events
• Strong analytical skills and experience translating customer, market, and competitive insights into actionable marketing recommendations
• MBA or advanced business, aviation, or technical degree

Conflict of Interest

Successful candidates for this job must satisfy the Company's Conflict of Interest (COI) assessment process.

Drug Free Workplace

Boeing is a Drug Free Workplace where post offer applicants and employees are subject to testing for marijuana, cocaine, opioids, amphetamines, PCP, and alcohol when criteria is met as outlined in our policies.

Pay & Benefits

At Boeing, we strive to deliver a Total Rewards package that will attract, engage, and retain the top talent. Elements of the Total Rewards package include competitive base pay and variable compensation opportunities. The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work. The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements. Pay is based upon candidate experience and qualifications, as well as market and business considerations. Summary pay range: $173,400 - $234,600

Language Requirements

Not Applicable

Education

Not Applicable

Relocation

Relocation assistance is not a negotiable benefit for this position.

Export Control Requirement

This position must meet U.S. export control compliance requirements. To meet U.S. export control compliance requirements, a “U.S. Person” as defined by 22 C.F.R. §120.62 is required. “U.S. Person” includes U.S. Citizen, U.S. National, lawful permanent resident, refugee, or asylee.

Safety Sensitive

This is not a Safety Sensitive Position.

Security Clearance

This position does not require a Security Clearance.

Visa Sponsorship

Employer will not sponsor applicants for employment visa status.

Contingent Upon Award Program

This position is not contingent upon program award.

Shift

Shift 1 (United States of America)

Boeing is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law. EEO is the law Boeing EEO Policy Request an Accommodation Applicant Privacy Boeing Participates in E – Verify E-Verify (English) E-Verify (Spanish) Right to Work Statement Right to Work (English) Right to Work (Spanish) This site is for current Boeing Subsidiary Employees. If you are not a current Boeing Subsidiary Employee, you should not apply at this site. Please navigate to jobs.Boeing.com to apply to open positions for external applicants. If you are a direct Boeing employee please navigate to "Find Jobs" in Workday. Boeing is committed to protecting, connecting and exploring our world and beyond, safely and sustainably. From the seabed to outer space, you can contribute to work that matters with a company where diversity, equity and inclusion are shared values. We’re committed to fostering an environment that’s welcoming, respectful and inclusive of every teammate, with great opportunity for professional growth. Find your future with us.