Senior Product Marketing Manager — FinTech + AI Growth

Rocket Money; Michigan; Ibrido; USD 140.000 - 170.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

Dental & Vision Plans

Life Insurance

Long/Short Term Disability

Competitive Pay

401k Matching

Stock Purchase Program

Learning & Development

Tuition Reimbursement

Unlimited PTO

Lunch & Coffee (in-office only)

Commuter benefits (in-office only)

Descrizione del lavoro

Rocket Money is seeking an experienced product marketer to shape offerings with Product, Design, Engineering, Operations, Fraud, and CRM. You’ll lead launches from planning to market adoption, and build a one-rocket messaging approach.

You’ll craft compelling narratives from member insights and competitive context, empower Marketing with messaging, and partner with Rocket Loans and Rocket Mortgage to create seamless experiences.

Competenze

• 6-8 years in product marketing for consumer financial products.
• Experience in fintech, banking, lending or mortgage.
• Turn insights into sharp marketing narratives.
• Experience experimenting with AI tools in workflow.
• Collaborate across Product, Design, Engineering, Operations, Fraud and CRM.

Mansioni

• Partner with Product to shape offerings and prioritize what is built.
• Lead launches with planning and market adoption strategies.
• Craft stories and equip Marketing with messaging for market success.
• Coordinate with CRM to design lifecycle programs around launches.
• Collaborate with Rocket Loans and Rocket Mortgage for a unified experience.
• Define success metrics around adoption, deposits, AUM, and retention.

Conoscenze

Product marketing

Launch consumer products

AI tooling experimentation

Cross-functional collaboration

Storytelling & messaging

Strumenti

CRM tools

Descrizione del lavoro

Rocket Money is seeking an experienced product marketer to shape offerings with Product, Design, Engineering, Operations, Fraud, and CRM. You’ll lead launches from planning to market adoption, and build a one-rocket messaging approach.

You’ll craft compelling narratives from member insights and competitive context, empower Marketing with messaging, and partner with Rocket Loans and Rocket Mortgage to create seamless experiences.