Senior Product Marketing Manager - EMEA

Camunda; United States; On-site; USD 131,000 - 212,000; Full time

Benefits offered by this job

Remote work

Annual kickoff events

Learning stipend

Healthcare benefits

Equity options

Job summary

Camunda is seeking a Senior Product Marketing Manager to shape positioning and messaging for a key product area, partnering with product, sales, and demand generation to drive go-to-market success and cross-functional alignment.

You will translate complex technical capabilities into clear value for both technical and business buyers, build a competitive intelligence program that the field uses, and enable sales with compelling content and training in a fully remote, global team.

Qualifications

• Significant experience in B2B product marketing, owning positioning end-to-end.
• Proven competitive intelligence program used by sales.
• Ability to market technical products to technical buyers.
• Experience enabling field teams at scale with assets and training.
• Strong cross-functional collaboration without relying on authority.
• Comfort using AI tools in daily work.

Responsibilities

• Own positioning and messaging for your product area, translating tech capability into value propositions.
• Build and maintain a competitive intelligence program used by sales.
• Lead go-to-market execution for launches across product, sales, and demand gen.
• Arm the field with pitch decks, demos, solution briefs, and objection handling.
• Use research to inform product/positioning decisions and mentor peers.
• Support and mentor other marketers, sharing what you've learned.

Skills

B2B product marketing

Competitive intelligence

Technical marketing

Field enablement

Cross-functional collaboration

AI tools proficiency

Job description

Camunda is the enterprise platform for agentic orchestration, enabling organizations to coordinate AI agents, people, and systems across complex, end-to-end business processes. With built-in governance, auditability, and human oversight, Camunda gives enterprises the control they need to move AI from pilots to production — safely and at scale. Trusted by over 700 organizations worldwide, including 9 of top 10 US banks, Camunda helps enterprises boost operational efficiency, accelerate time-to-value, and deliver better customer experiences.
Fully remote and global, we are in the middle of something bigger: transforming into an AI-first organisation, built on our own platform. We use Agentic AI to automate, orchestrate intelligent processes, and elevate human contribution across every team.
Named GP Bullhound’s Top 100 Next Unicorn list, 2025 Great Place to Work certified. Visionary in 2025 Gartner® Magic Quadrant™ for Business Orchestration and Automation Technologies. ranked 3rd in Flexa's 2026 Most Flexible Companies, We’re growing fast and looking for top talent to join our team. If you want meaningful work, visible impact and put something genuinely rare on your CV, keep reading.

About the Role:

Hi there! We're hiring a Senior Product Marketing Manager to join our Product Marketing team.

We're a group that cares about getting the story right, not just getting it out the door. We work closely with product, sales, and demand gen, and we hold ourselves to a high bar because our work directly shapes how the market understands what we build.

This role gives you real ownership. You'll shape positioning and messaging for a meaningful piece of our product portfolio, build the competitive intelligence that keeps our field teams sharp, and work directly with sales leaders who depend on your materials to close deals. It's a role with visible impact, not one where your work disappears into a shared drive.

As a Senior Product Marketing Manager, you'll drive go-to-market strategy for your area, from positioning through launch through enablement, while partnering with product and sales to make sure the message actually lands. This role matters because clear, credible product marketing is what turns a strong platform into a business result. Camunda operates in a technical, complex space, and getting that translation right is not optional.

What You Will Do

• Own positioning and messaging for your product area, translating technical capability into a clear value proposition for both technical and business buyers.
• Build and maintain a competitive intelligence program that sales actually uses, not just battlecards that sit in a folder.
• Lead go-to-market execution for launches in your area, coordinating across product, sales, and demand gen so the message is consistent everywhere it shows up.
• Arm the field with content that works in real conversations: pitch decks, demos, solution briefs, and objection handling.
• Use market and customer research to inform product and positioning decisions, not just to validate ones already made.
• Mentor and support other marketers on your team, sharing what you've learned without being asked.

What You Will Bring to the Role

• Significant experience in B2B product marketing, ideally in enterprise software, with a track record of owning positioning and messaging end to end, not just contributing pieces of it.
• A real competitive intelligence practice under your belt. You've built and maintained a program that sales relied on, not just responded to research requests as they came in.
• Comfort marketing technical products to technical buyers. You can go deep enough into a technical concept to be credible with a developer, and simplify it enough to be clear to an executive.
• Field enablement experience at scale. You've built programs that changed how a sales team talked about a product, and you know how to tell if it worked.
• Strong cross-functional instincts. You know how to build trust with product and sales without relying on authority, and how to bring people along on a positioning decision rather than just announcing it.
• Comfort using AI tools in your day to day work. This isn't a checkbox, it's part of how the role actually operates.

This role is an existing vacancy

#LI-JS1 #LI-Remote #C1

What We Have to Offer:

Compensation

We offer competitive, fair, and transparent compensation. Salary ranges are location-based, with Standard and Major markets (global tech hubs) reflecting local competition.

The Annual Total Target Cash (base salary + 100% variable target, where applicable) shown below spans from the minimum in a Standard market to the maximum in a Major market. Final offers depend on skills, experience, and location, and we typically hire in the first half of the range to allow room for growth:

• United States: $131,300.00 to $211,600.00
• United Kingdom: £82,400.00 to £135,600.00
• Singapore: S$163,000.00 to S$244,500.00

If you’re based elsewhere, you’ll be hired via Remote.com, and your Talent Acquisition Partner will provide a personalized Total Rewards Calculator after your first interview.

Equity: We also offer equity (where applicable) through our Virtual Stock Option Plan (VSOP).

Benefits & Perks

We invest in your wellbeing, growth, and ability to connect, along with perks that support you no matter where you’re based. Our benefits are globally designed and locally delivered where applicable.

• Remote & Flexible: Work from anywhere with the setup that suits you, home office budget, co-working space support, and flexible time off to recharge when you need it.
• In Person Connection: We invest in meaningful face time through our Annual Kickoff (Vienna in 2025, Madrid in 2026!), team offsites, and Camundi Connection Budgets, including contributing to meetups while travelling, and local gatherings with fellow Camundi.
• Health & Wellbeing: Access locally tailored healthcare, Modern Health for global mental wellbeing, and our Live Well Lifestyle Spending Account (LSA), a flexible, global benefit that puts you in control of your whole life, not just work, from: staying active, to caring for family, exploring personal passions, meaningful experiences, and investing in your financial wellbeing. The Live Well program launches in 2026 and scales to €1,000 annually from 2027.
• Financial Security: Retirement and pension plans (often with company contributions), plus life and disability insurance where relevant.
• Professional Growth: Up to $/€/£1,000 per year for self-driven learning: courses, certifications, books, you decide!

AI in our hiring process

Camunda may use AI tools to aid the screening of applications and during the interview process. You can learn more here.

“Everyone is welcome at Camunda” — it’s a celebrated component of our culture. We strive to create an inclusive environment that empowers our people. At Camunda, we honour diverse cultures and backgrounds and are proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to gender, race, ethnicity, religion, belief, sexual orientation, age, disability or any other protected characteristics under applicable law. We are looking forward to your application!

Come join us and be part of Camunda’s incredible journey: Make an impact at a pivotal moment in our story!