Senior Product Marketing Manager (Commerce)

Commercetools; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Premium health insurance

Generous PTO

Phone stipend

401K match

Professional development stipend

Remote-first

Job summary

Commercetools is seeking a Product Marketing Manager, Commerce to guide positioning and storytelling across the commerce landscape. You will start with focus areas like Search, Catalog Management, and Pricing & Promotions, translating technical capabilities into compelling value for both B2C and B2B audiences.

You will collaborate with Product Leadership, Engineering, Sales, and Analyst Relations to ensure grounded, market-driven narratives and measure GTM success across adoption and pipeline

Qualifications

• Technical Translator: Proven track record of turning complex product details into clear value propositions for both technical and business audiences.
• 4+ years of PMM experience in B2B/SaaS (ideally in commerce or complex multi-buyer tech).
• AI & Workflow Aptitude: Proactive mindset using AI tools to optimize your workflow and stay ahead of emerging tech.
• End-to-End Ownership: Experience leading positioning, cross-functional GTM strategies, and managing senior stakeholders.
• Sharp Communication: Excellent written, verbal, and presentation skills.
• Adaptable & Curious: Comfortable navigating B2C/B2B commerce contexts and fast-paced environments with shifting priorities.
• Prior experience with composable, modular, or platform-style products.
• Experience briefing major industry analysts (Gartner, IDC, Forrester).
• Familiarity with commerce ecosystems (Search, PIM, Order Management, etc.)

Responsibilities

• Own Domain Strategy: Lead positioning and GTM for core commerce domains (Search, Catalog Management, Pricing & Promotions).
• Translate Tech into Value: Bridge technical capabilities and business outcomes.
• Enable Sales & Drive Messaging: Create high-impact assets that empower Sales.
• Build Customer & Market Content: Produce case studies, webinars, analyst materials, and market insights.
• Partner Cross-Functionally: Work with Product, Engineering, Sales, and Analyst Relations.
• Track Results: Define GTM success metrics and report on adoption and pipeline influence.

Skills

PMM experience 4+ years

B2B SaaS

AI aptitude

End-to-End ownership

Sharp communication

Composable platform products

Analyst relations briefing

Job description

• Commerce isn’t just one single puzzle, it’s a vibrant mix of interconnected experiences. It’s about how people discover products, how catalogs are organized and enriched, how pricing and promotions adapt, how orders seamlessly flow, and how buying sneakers online feels completely different from sourcing industrial parts
• We’re looking for a Product Marketing Manager, Commerce to help guide how we position and share our story across this landscape, highlighting how our platform and next-gen AI capabilities power the future of digital shopping. You’ll start with an initial focus on key domains like Search, Product Catalog Management, and Pricing & Promotions
• You’ll build deep, meaningful insight into each commerce capability, speaking comfortably across the global business. You’ll translate that deep technical knowledge into clear, empathetic messaging that resonates with B2C and B2B audiences alike, across diverse industries ranging from fashion retail to industrial manufacturing
• Strategic Influence: While this role doesn’t have direct reports, you will be a key leader on our team setting the vision for how we talk about your focus areas, telling our AI and innovation story, and partnering closely with peers across Product, Sales, Customer Marketing, and Analyst Relations
• Supportive Team Environment: Reporting to our Sr. Director of Customer & Product Marketing, you’ll join a collaborative team of Product Marketing Managers who each champion their own areas of the portfolio while regularly sharing ideas and supporting one another
• Own Domain Strategy: Lead positioning and GTM for core commerce domains (Search, Catalog Management, Pricing & Promotions) from early product development to post-launch adoption
• Translate Tech into Value: Bridge technical capabilities and business outcomes, tailoring stories that resonate with both B2C and B2B buyers across diverse industries
• Enable Sales & Drive Messaging: Create high-impact assets (pitch decks, talk tracks, enablement) that empower Sales to articulate domain value
• Build Customer & Market Content: Produce compelling case studies, webinars, and analyst materials, using market intelligence and competitive trends to refine messaging
• Partner Cross-Functionally: Collaborate directly with Product Leadership, Engineering, Sales, and Analyst Relations to ensure stories are grounded in real product capability
• Track Results: Define GTM success metrics and report on adoption, pipeline influence, and overall narrative impac

Benefits

• 100% covered premiums for medical, dental, and vision insurance for you, dependents, and spouse/partner
• Generous time off package including PTO, parental leave, company holidays, sick time, and volunteer time off
• Monthly health membership and phone stipend
• Compensation benefits including 401K company match and an annual professional development stipend
• Flexible, family-friendly working hours - we are a remote first company

• Technical Translator: Proven track record of turning complex product details into clear value propositions for both technical and business audiences
• 4+ years of PMM experience in B2B/SaaS (ideally in commerce or complex multi-buyer tech)
• AI & Workflow Aptitude: Proactive mindset using AI tools to optimize your workflow and stay ahead of emerging tech
• End-to-End Ownership: Experience leading positioning, cross-functional GTM strategies, and managing senior stakeholders
• Sharp Communication: Excellent written, verbal, and presentation skills
• Adaptable & Curious: Comfortable navigating B2C/B2B commerce contexts and fast-paced environments with shifting priorities
• Prior experience with composable, modular, or platform-style products
• Experience briefing major industry analysts (Gartner, IDC, Forrester)
• Familiarity with commerce ecosystems (Search, PIM, Order Management, etc.)