Senior Product Marketing Manager, ActiveOrder

Manhattan Associates; Atlanta (GA); On-site; USD 100,000 - 130,000; Full time

Job summary

Manhattan Associates is seeking a Senior Product Marketing Manager in Atlanta, GA, to enhance the messaging and positioning for the ActiveOrder platform. In this role, you will lead go-to-market strategies and produce compelling content that highlights Manhattan's leadership in order management and customer engagement. Your expertise in B2B SaaS marketing and your strong communication skills will be essential in influencing digital commerce leaders.

The ideal candidate will have 7+ years of experience, preferably in omnichannel commerce, along with a Bachelor's degree in a related field. Join us to drive innovative marketing solutions that connect life and commerce.

Qualifications

• 7+ years of B2B or SaaS product marketing experience.
• Deep knowledge of order management and omnichannel commerce.
• Proven success in managing go-to-market initiatives.

Responsibilities

• Drive messaging and positioning for the ActiveOrder platform.
• Develop and execute go-to-market strategies.
• Create authoritative content showcasing leadership in cloud-native OMS.

Skills

B2B or SaaS product marketing experience

Order management, omnichannel commerce

Exceptional written and oral communication skills

Cross-functional go-to-market initiatives

Education

Bachelor's degree in Marketing, Business, or related field

MBA preferred

Tools

Agentic tools for marketing materials

Job description

## Senior Product Marketing Manager, ActiveOrderApplylocations: Atlanta, GAtime type: Full timeposted on: Posted 7 Days Agojob requisition id: 16935**We create possibilities that move life and commerce forward**Welcome to Manhattan. Every day, our supply chain commerce technology connects two billion people to 20 billion consumer choices. In the warehouse, on the road and in the store, we make what was once impossible, possible. If you want to tackle complex problems and redefine markets, you’ve come to the right place.Manhattan is the global leader in native AI-empowered supply chain commerce solutions. Our cloud-native Active**OrderTM** solution redefines modern commerce by orchestrating every experience from promising and ordering to customer service, returns, and exchanges with continuous innovation, elastic scalability, and a 100% microservices architecture. From distributed order management and real-time available-to-promise to omnichannel case management and store fulfillment, our unified SaaS solutions enable the world's leading brands to adapt, optimize, and outperform.We are seeking a visionary Senior Product Marketing Manager to drive the messaging, positioning, and go-to-market strategy for ActiveOrder, the industry-leading order management and customer engagement platform recognized as a Leader in the Forrester Wave for Order Management Systems, along with our differentiated capabilities digital self-service and customer engagement.The Senior Product Marketing Manager is an integral part of our marketing team. The successful candidate will grasp and translate complex order orchestration and omnichannel customer service capabilities into business benefits, develop compelling narratives that communicate how Manhattan's unified, cloud-native OMS enables agility, profitability, and AI-driven intelligence across promising, ordering, fulfillment, and post-purchase experiences.**Duties and Responsibilities –****Product Positioning & Messaging*** Evolve the core messaging for ActiveOrder, emphasizing its **unified** architecture, version-less innovation, and differentiated capabilities such as Distributed Order Management, real-time promising, and omnichannel customer engagement.* Craft differentiated positioning for order orchestration, customer service, and store fulfillment, showcasing how customers can outpace competitors with a modern, cloud-native OMS.* Translate complex order management and customer experience concepts into clear, value-based stories that resonate with digital commerce executives, omnichannel leaders, customer service leaders, and IT decision makers.**Go-to-Market Leadership*** Partner with Product Management and Programs to define launch plans for new OMS capabilities, modules, and industry solutions.* Build go-to-market strategies that amplify ActiveOrder differentiation across industries like retail, wholesale, direct-to-consumer, grocery, and B2B verticals.* Develop enablement materials for Sales, Customer Success, and Partners that include messaging frameworks, pitch decks, FAQs, and ROI/value calculators.**Thought Leadership & Content Development*** Create authoritative content that highlights Manhattan's leadership in cloud-native OMS, unified commerce orchestration, and AI-driven customer engagement.* Partner with corporate communications and digital marketing to develop blogs, eBooks, white papers, webinars, and keynote materials.* Act as a subject matter expert and spokesperson in internal briefings, analyst relations (Forrester, Gartner, IDC), and customer-facing events such as Momentum.**Cross-Functional Collaboration*** Collaborate closely with Partner and Sales teams to ensure unified messaging across the Manhattan portfolio.* Partner with R&D, Professional Services and Customer Services to amplify ActiveOrder adoption through campaigns, customer stories, and showcase demos.* Support analyst relations and press briefings with strong, data-driven narratives about Manhattan's OMS leadership.**Client Relationship Skills*** Interacts internally and externally with executive level management.* Influences decision makers internally and externally.**REQUIREMENTS –*** 7+ years of B2B or SaaS product marketing experience, with at least 3 years marketing **order management, omnichannel commerce, or enterprise customer engagement software**.* Deep understanding of order management and omnichannel commerce, including distributed order orchestration, available-to-promise, sourcing and fulfillment, store fulfillment (BOPIS, ship-from-store), returns and exchanges, and customer service/case management.* Innovative thinker, with a track record for translating strategic thinking into action plans and output.* Exceptional written, oral, and executive presentation skills.* Proven success managing cross-functional go-to-market initiatives from strategy through execution.* Experience supporting enterprise software sales teams with positioning, competitive intelligence, and enablement assets.* Considerable experience with Agentic tools for ideating and developing marketing materials, messaging and analysis.**Preferred*** Background in retail, digital commerce, omnichannel, or direct-to-consumer industries.* Experience with wholesale B2B ordering requirements and/or ERP order management solutions* Experience marketing to digital and commerce audiences (Chief Digital Officer, VP Omnichannel, VP Customer Experience, VP Customer Service, CIO).* Bachelor's degree in Marketing, Business, or related field; MBA preferred.* Familiarity with cloud-native SaaS platforms, composable commerce ecosystems, or the OMS competitive landscape (IBM Sterling, Salesforce OMS, Oracle Retail OMS, Fluent Commerce, SAP) a plus.#LI-GW1