Senior Product Manager, Loyalty Messaging & Personalization

Expedia, Inc.; San Jose (CA); Hybrid; USD 187,000 - 262,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Travel discounts

Wellness program

Life at Expedia Group

Job summary

Expedia Group seeks a Senior Product Manager in Loyalty to own messaging across the member journey—from pre-trip to post-trip engagement—and to translate a complex loyalty program into a simple, compelling story across Expedia Group brands. You will define the messaging hierarchy and drive scalable, value-led narratives.

You will lead pre-booking and shopping messaging, align with multi-LOB strategy, and collaborate with TEaL, XD, Loyalty Tech to measure impact using research, analytics, and

Qualifications

• 8+ years of product management experience in consumer-facing products.
• Proven messaging strategy ownership across journeys.
• Experience coordinating across commercial, design, and engineering teams.
• Experience with experimentation and data-driven decision making.
• Familiarity with AI/ML concepts in loyalty contexts.

Responsibilities

• Own end-to-end loyalty messaging strategy across the member journey.
• Lead pre-booking and shopping messaging to influence booking decisions.
• Define and optimize post-booking messaging and understanding of loyalty benefits.
• Align messaging with multi-LOB strategy across hotels, flights, packages, cars, activities.
• Partner with TEaL, XD, Loyalty Tech and other product teams to translate the program into narratives.
• Use research, analytics, and experimentation to measure impact and enable AI-driven improvements.

Skills

Product management

Loyalty programs

Messaging strategy

Cross-functional collaboration

AI/ML concepts

Experimentation

Tools

A/B testing tools

Analytics platforms

Job description

Expedia Group seeks a Senior Product Manager in Loyalty to own messaging across the member journey—from pre-trip to post-trip engagement—and to translate a complex loyalty program into a simple, compelling story across Expedia Group brands. You will define the messaging hierarchy and drive scalable, value-led narratives.

You will lead pre-booking and shopping messaging, align with multi-LOB strategy, and collaborate with TEaL, XD, Loyalty Tech to measure impact using research, analytics, and