Senior Product Manager - Growth

Brigit; New York (NY); On-site; USD 140,000 - 195,000; Full time

Job summary

A leading financial health company is seeking a Senior Product Manager for Membership/Growth to enhance the member experience in its mobile app. The role involves defining product strategy, collaborating cross-functionally, and utilizing data to optimize user engagement and retention. Ideal candidates will have extensive experience in product management, particularly in B2C mobile products, and a strong focus on customer journey optimization.

Benefits

Medical, dental, and vision insurance

Flexible PTO Policy

401k plan

Paid Parental Leave

Wellbeing benefits including virtual workouts and therapy

Monthly reimbursements for wifi and cell phone bills

Annual reimbursement for Learning & Development

Qualifications

• 5+ years of product management experience.
• Proven experience with B2C mobile products.
• Strong understanding of subscription metrics.

Responsibilities

• Define and drive product vision for membership experiences.
• Lead lifecycle of features related to onboarding and retention.
• Collaborate with UX designers and engineers for user experience.

Skills

Product management

Customer journey optimization

Communication

Cross-functional collaboration

Data analysis

A/B testing

User engagement metrics

Education

Bachelor's degree

Tools

Amplitude

Mode

Job description

Hi, we're Brigit! A holistic financial health company helping everyday Americans build a brighter financial future. With a business model that is aligned with our customers, we create transparent, fair, and simple financial products that put money back in the hands of our members, help them spend wisely, avoid unfair fees and build their credit quickly. If autonomy, ownership, and having meaningful input at the company you work for is important to you, come join our growing team!

Brigit is doing innovative and exciting work, but don’t just take our word for it, our work is being recognized by others:

• Built In's 2025 Best Places to Work For In New York City

• Built In’s 2024 & 2025 Best Startups to Work For In the U.S.

• Built In’s 2023 - 2025 Best Startups to Work For In New York City

• Fast Company’s Most Innovative Companies of 2022

• Business Insider’s Most Promising Consumer Startups 2022

• Forbes Fintech 50 2022

Role Overview

As the Senior Product Manager for Membership/Growth, you’ll own the strategy, roadmap, and execution for the Brigit member experience in our mobile app, reporting directly to the VP of Product. Your scope will include the Brigit home screen and global navigation, as well as subscription flows, account management, and billing features. You’ll work cross-functionally with engineering, design, data, marketing, and customer support, owning a roadmap that grows, engages, and retains our subscribed user base.

What you'll be doing:

• Define and drive the product vision and roadmap for membership and subscription experiences across iOS and Android platforms

• Lead the end-to-end lifecycle of features related to onboarding, product adoption, billing, retention, cross-sell, and upsell

• Collaborate with UX designers and engineers to create intuitive, frictionless, and lovable experiences for subscribers

• Partner with marketing and analytics teams to A/B test engagement and retention tactics

• Use data, research, and experimentation to identify key drivers of engagement and retention and develop solutions to optimize them

• Monitor and measure performance metrics, analyzing user behavior and feedback to continuously refine the product

• Stay up-to-date on industry trends and best practices in subscription-based mobile apps

Who you are:

• 5+ years of product management experience

• Proven experience with B2C mobile products, preferably with a strong focus on customer journey optimization

• Strong understanding of subscription, retention, and user engagement metrics

• Experience with experimentation (A/B testing), analytics tools (e.g., Amplitude, Mode), and product KPIs (LTV, churn, retention, CAC)

• Excellent communication and cross-functional collaboration skills

• Comfort working in a fast-paced, data-informed, and customer-obsessed environment

• Bonus: Experience working in a highly regulated industry (e.g., financial services, healthcare)

Compensation

The anticipated annual base salary for this position is $140,000-$195,000. This range does not include any other compensation components or other benefits for which an individual may be eligible (other benefits listed below). The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

Our Benefits & Team

• Medical, dental, and vision insurance

• Flexible PTO Policy

• 401k plan

• Paid Parental Leave

• Physical and mental wellbeing benefits including Wellhub for access to virtual workouts and discounted gym memberships, and Headspace for covered virtual therapy sessions and unlimited on demand health support

• Monthly reimbursements to use against wifi and cell phone bills

• Annual reimbursement for Learning & Development

• Help hard working Americans build a brighter financial future

• High-growth company at an early stage

• A dynamic, flexible and collaborative start-up work environment with a highly talented team

Brigit is committed to providing equal employment opportunities for all applicants and employees without regard to race, religion, color, sex, pregnancy (including breast feeding and related medical conditions), national origin, citizenship status, uniform service member status, age, genetic information, disability, or any other protected status in accordance with all applicable federal, state and local laws. We are proud to be an equal opportunity workplace.

If you require reasonable accommodation in completing an application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please email [e-mail].