Senior Product Manager, Digital Subscriptions & Growth

AccuWeather; United States; On-site; USD 140,000 - 210,000; Full time

Job summary

AccuWeather seeks a Senior Manager, Digital Subscriptions to lead roadmaps for digital subscription services across mobile, web, and connected platforms. You will shape pricing, packaging, and go-to-market strategies while coordinating with design, engineering, marketing, and sales to drive audience growth and revenue.

You will build robust financial models, analyze user data, and communicate strategic insights to senior leadership, influencing product direction and partnerships in a

Qualifications

• 7+ years of experience in digital product management with at least 5 years developing and executing go-to-market strategies.
• Bachelor's degree in Business, Engineering, Digital Media, or related field; MBA preferred.
• Proven success in managing consumer-facing digital subscription products across multiple platforms.
• Deep understanding of the digital subscription ecosystem and associated business models.
• Experience in product marketing, pricing, sales enablement, and communications with strong problem-solving.
• Strong strategic thinking, analytical rigor, and cross-functional leadership.
• Excellent communication and presentation skills with ability to influence across all levels.

Responsibilities

• Define and execute end-to-end product and go-to-market strategies for digital subscriptions across consumer segments.
• Develop TAM assessments, customer segmentation, and pricing/models to drive growth.
• Collaborate with design, engineering, marketing, sales, operations, and business development.
• Monitor market trends and technology to identify opportunities and threats.
• Build financial models to support decisions, forecast performance, and prioritize investments.
• Analyze user behavior and performance to inform roadmap and prioritization.
• Support business development with product insights for partnerships and audience growth.
• Communicate findings and recommendations to senior leadership.

Skills

Digital product management

Go-to-market strategy

Cross-functional leadership

Financial modeling

Data analysis

Stakeholder management

Strategic thinking

Communication skills

Education

Bachelor's degree in Business, Engineering, Digital Media, or related field

MBA preferred

Job description

AccuWeather seeks a Senior Manager, Digital Subscriptions to lead roadmaps for digital subscription services across mobile, web, and connected platforms. You will shape pricing, packaging, and go-to-market strategies while coordinating with design, engineering, marketing, and sales to drive audience growth and revenue.

You will build robust financial models, analyze user data, and communicate strategic insights to senior leadership, influencing product direction and partnerships in a