Senior Product Analyst - Analytics & Insights

Lucidya; Lebanon (Lebanon County); On-site; USD 90,000 - 150,000; Full time

Job summary

Lucidya is seeking a Senior Product Analyst to bring data-driven decisions into the product process. You’ll work closely with Product Managers, Design, and Engineering to understand how customers use our platform, identify patterns, and translate insights into actionable recommendations.

You’ll build repeatable analytics, define success metrics, and develop dashboards and self-serve resources that scale across teams.

Qualifications

• Turn data into decisions by understanding why it happened and what it means.
• Define meaningful KPIs, success metrics, and measurement plans before features launch.
• Analyze journeys, funnels, cohorts, adoption, engagement, retention, churn, and behavioural patterns.

Responsibilities

• Turn product data into decisions by going beyond reports to reveal why it happened and what to do next.
• Help teams define what success means and establish KPIs before launches.
• Understand how customers use our products by analysing journeys, funnels, cohorts, and engagement patterns.
• Evaluate whether features deliver value and guide decisions to improve, scale, reposition, or discontinue initiatives.
• Bring quantitative evidence to product discovery and identify high-impact problems to solve.

Skills

SQL

Data storytelling

KPIs

Stakeholder comms

Job description

About Lucidya

Lucidya is an AI-native platform for customer experience (CX) intelligence that helps organizations understand their customers and take action across the entire customer lifecycle.

Our platform brings together products including Social Listening, OmniServe, Survey, and AI Agent, helping enterprise organizations across the region turn customer data into better experiences and measurable business outcomes.

As we continue to scale our products, customers, and AI capabilities, the amount of data we generate is growing rapidly. The opportunity is no longer simply to report on what happened - it's to understand why it happened, what it means, and what we should do next.

Why this role matters

We're looking for a Senior Product Analyst who can help make data a genuine part of how Product operates.

This isn't a role where you'll wait for a Product Manager to ask for a dashboard or pull a report after a decision has already been made. You'll be expected to get close to the product, understand how customers actually use it, spot patterns others may have missed, and bring insights to the table before someone asks for them.

You'll operate at two levels.

At the product and feature level, you'll help teams understand whether customers are discovering, adopting, engaging with, and getting value from what we're building. You'll identify friction, investigate unexpected behaviour, evaluate experiments, and help teams decide what to improve, scale, reposition, or stop.

At the leadership level, you'll connect those individual product signals to the bigger picture - helping leadership understand product performance, emerging opportunities, risks, and where we should invest next.

The strongest person in this role will be able to move comfortably between a SQL query, a conversation with a Product Manager, and a leadership presentation - and translate the same data into something meaningful for each audience.

What You'll Do

• Turn product data into decisions. You'll go beyond reporting what happened to understand why it happened, what it means, and what Product should do differently as a result.
• Help teams define what success actually means. You'll work with Product Managers and other stakeholders to establish meaningful KPIs, success metrics, and measurement plans before features and initiatives are launched.
• Understand how customers use our products. You'll analyse journeys, funnels, cohorts, adoption, engagement, retention, churn, and behavioural patterns to identify where customers are succeeding and where they're getting stuck.
• Evaluate whether our products are delivering value. You'll assess feature performance and help teams make evidence-based decisions about whether to improve, scale, reposition, or discontinue initiatives.
• Bring insights into product discovery. You'll use quantitative evidence alongside customer, product, and market context to help teams understand which problems are worth solving and where the biggest opportunities exist.
• Challenge assumptions with evidence. When a team believes a feature is working, adoption is strong, or customers are behaving a certain way, you'll be comfortable asking, “What does the data actually tell us?” — constructively and without creating friction.
• Identify opportunities before you're asked. You won't wait for a stakeholder to request a report. You'll proactively investigate anomalies, emerging trends, underperforming areas, and changes in customer behaviour and bring forward the ones that matter.
• Support experimentation. You'll help teams define hypotheses, success criteria, and measurement approaches, then analyse experiments and A/B tests to determine what the evidence tells us.
• Make complex analysis easy to understand. You'll turn large datasets and complicated analysis into clear stories, visualisations, recommendations, and decisions that make sense to both technical and non-technical audiences.
• Give leadership a clear view of product performance. You'll create reporting that connects detailed product and feature performance to broader business objectives, highlighting progress, drivers, risks, and recommended actions rather than simply presenting numbers.
• Help Product become more self-sufficient with data. You'll build repeatable analytical frameworks, dashboards, documentation, and self-service resources so teams don't need to come to you for every question.
• Raise data literacy across Product. You'll coach Product Managers on metrics, analysis, and interpretation, and use workshops, office hours, and day-to-day collaboration to make better use of data part of how the team works.
• Build trust across teams. You'll work closely with Product, Design, Engineering, and business stakeholders and influence decisions without relying on formal authority.

What Success Looks Like

In your first 3-6 months, you'll be building trust. Product teams know you as someone who understands the product, asks the right questions, and brings useful insights rather than simply producing reports.

As you establish yourself, you'll start changing how decisions are made. Product Managers are defining meaningful success metrics earlier, teams are using evidence to evaluate their decisions, and you're proactively surfacing opportunities and risks rather than responding to reporting requests.

Ultimately, success means Product becomes more intelligent. Leadership has a clear view of what's driving product performance, teams understand why customers behave the way they do, and decisions about priorities and investment are increasingly based on evidence rather than assumptions.

The shift we're looking for is simple:

From “What happened?” → “Why did it happen?” → “What should we do about it?