Senior Producer (Campaigns & Activation Focus)

Sullivan; New York (NY); On-site; USD 100,000 - 125,000; Full time

Job summary

A leading company in New York seeks a Senior Producer to drive high-impact brand and marketing initiatives. The role involves managing multi-channel campaigns, collaborating with teams, and ensuring strategic execution. Ideal candidates have extensive experience in project management and creative execution.

Qualifications

• 8+ years of producer or integrated project management experience in a creative, branding, or marketing agency.

Responsibilities

• Lead execution of integrated brand campaigns across digital, social, and other channels.
• Manage timelines, budgets, and resources to meet milestones.
• Coordinate event activations and campaign experiences.

Skills

Problem Solving

Communication

Stakeholder Management

Adaptability

Job description

Senior Producer (Campaigns & Activation Focus)

Who We Are
At Sullivan, we’re driven by fearless curiosity. We ask bold questions, understand what makes people tick, imagine fresh approaches to solve complex problems, and think creatively. We help organizations build and activate brands that move audiences to action.

What Your Day-to-day Will Look Like
As a Senior Producer, you’ll drive high-impact, multi-channel brand and marketing initiatives from concept to execution. This role suits someone who thrives in fast-paced, cross-functional environments, especially digital, social, and experiential channels. You’ll serve as a central hub for internal teams and clients, ensuring seamless campaign execution with strategic focus. Your daily tasks include:

• Leading the execution of integrated brand campaigns across digital, social, and other channels.
• Overseeing brand identity rollouts, ensuring assets are delivered consistently and strategically.
• Collaborating with creative and strategy teams to translate ideas into workstreams and deliverables.
• Managing timelines, budgets, and resources to meet milestones.
• Coordinating event activations and campaign experiences to bring brand stories to life.
• Acting as the main communicator across teams and with clients, solving challenges proactively and maintaining momentum.

What You’ll Bring to the Team

• 8+ years of producer or integrated project management experience in a creative, branding, or marketing agency.
• Proven ability to lead cross-channel campaigns, especially in digital, social, identity, and event activations.
• Strong problem-solving skills and the ability to manage multiple priorities confidently.
• Excellent communication and stakeholder management skills.
• A strategic approach to creative execution, ensuring quality and impact.
• Comfort with ambiguity and adaptability as project needs evolve.

Compensation Range: $100,000 - $125,000 DOE