Senior Principal Engineer, Ad Formats Platform

Snap Inc.; Los Angeles (CA); On-site; USD 276,000 - 414,000; Full time

Benefits offered by this job

RSUs

Job summary

Snap Inc. is seeking a Principal Software Engineer to lead our Ads Format team, driving scalable ad format serving, optimization, and A/B testing for hundreds of millions of Snapchat users.

You will shape next‑gen infrastructure, collaborate across product, data science, and design, and mentor engineers to ensure reliability and performance. The role emphasizes ownership of distributed systems, high availability, and cost stewardship, with opportunities for strategic impact in a fast‑moving

Qualifications

• Experience in building ad formats or content delivery systems.
• Strong debugging, performance analysis, and test design.
• Proven ability to operate highly available systems at scale.
• Ability to learn new concepts and apply them quickly.
• Strong collaboration and mentorship skills.
• Ads domain experience.
• Client side and full stack experience preferred.

Responsibilities

• Design and implement automated ad format serving, optimization, and A/B testing.
• Lead the vision for next-gen ad formats infrastructure for scalability and performance.
• Innovate new ad format ideas based on market trends and needs.
• Collaborate with product, design, data science, and other teams.
• Advocate for availability, scalability, and cost management.
• Mentor engineers and foster technical excellence.

Skills

Ad formats

Distributed systems

Leadership

Mentorship

Cross-functional

Full stack

Ads domain

Client side

Education

Post-Bachelor’s software experience

Advanced technical degree

Job description

Snap Inc. is seeking a Principal Software Engineer to lead our Ads Format team, driving scalable ad format serving, optimization, and A/B testing for hundreds of millions of Snapchat users.

You will shape next‑gen infrastructure, collaborate across product, data science, and design, and mentor engineers to ensure reliability and performance. The role emphasizes ownership of distributed systems, high availability, and cost stewardship, with opportunities for strategic impact in a fast‑moving