Senior PR & Social Strategist

Flint Group; North Dakota; Hybrid; USD 69,000 - 80,000; Full time

Job summary

Flint Group is seeking a Senior Strategist for the PR + Social Team to shape how clients show up in the world. You will develop integrated strategies that build awareness, strengthen reputations, engage audiences, and drive results.

You will lead across PR and social, mentor teammates, partner with clients, and coach the Integrated Media Team. In-person collaboration in Fargo, Duluth, or Kansas City is encouraged.

Qualifications

• Develop integrated PR and social strategies across multiple platforms and audiences.
• Mentor and develop Integrated Media Team members.
• Serve as trusted strategic advisor to clients, bringing ideas, insights and opportunities across PR and social.

Responsibilities

• Lead the development and execution of integrated PR and social strategies that align with client objectives and elevate brand visibility.
• Mentor and support developing Integrate Media Team members, helping strengthen strategic thinking and team capabilities.
• Serve as a trusted strategic advisor to clients, bringing forward ideas, insights, trends and opportunities across social media, reputation management and earned media.
• Design and oversee multi-platform content strategies uniting PR narratives and social storytelling.
• Identify compelling stories and determine channels, audiences and approaches to bring stories to life.
• Build and maintain relationships with journalists, creators, influencers and partners to create opportunities.
• Write and edit high-impact communications including press releases and thought leadership.
• Bring together account, creative, media, analytics to deliver connected, effectively executed work.
• Define meaningful measures of success and lead the analysis of PR and social performance.
• Contribute to new business opportunities and demonstrate Flint Group’s integrated capabilities.

Skills

PR & Social Strategy

Cross-channel Strategy

AI integration

Content storytelling

Media relations

Analytics to insights

Written & verbal communication

Client understanding

Multi-client management

Job description

At Flint Group, we believe the strongest brands are built through meaningful connections, compelling stories, and strategies that meet audiences where they are. As a Senior Strategist on ourPR + Social Team, you’llhelp shape how our clients show up in the world, developing integrated strategies that build awareness, strengthen reputations, engage audiences, and drive results.

You’llserve as a strategic leader across public relations and social media, bringing together earned media, social content, creative, media, and analytics to tell impactful stories across channels.You’llalso be a trusted partner to clients, a collaborative leader across Flint disciplines, and a coach todevelopingmembers of theIntegrated Media Team.

Ideally, this role will be based in one of our Fargo, Duluth, or Kansas City offices, providing opportunities for in-person collaboration with teammates and clients.

What You’ll Do

• Lead the development and execution of integrated PR and social strategies that align with client objectives and elevate brand visibility.
• Mentor and support developingIntegrate Media Teammembers, helping strengthen strategic thinking, elevate the work, and build team capabilities.
• Serve as atrustedstrategicadvisorto clients, bringing forward ideas, insights, trends, and opportunitiesacross social media, reputationmanagement, and earned media.
• Design and oversee multi-platform content strategies that bring together PR narratives and social storytelling in a cohesive, meaningful way.
• Identify compelling stories and determine the right channels, audiences, and approaches to bring those stories to life.
• Build and maintain strong relationships with journalists, creators, influencers, community partners, and other industry voices to create meaningful opportunities for clients.
• Write and edit high-impact communications, including press releases, thought leadership pieces, executive social content, and other strategic materials.
• Bring togetheraccount, creative, media, analytics, and other disciplines to solve challenges, uncover opportunities, and deliver connected, effectively executed work.
• Define meaningfulmeasuresof successandleadthe analysis of PR and social performance, translating data and insights into clear recommendations that strengthen current and future work.
• Contribute to new business opportunities and help demonstrate the value of Flint Group’s integrated PR and social capabilities.

What You Bring

• Strong experience developing and executing integratedPRand social media strategies across multiple platforms and audiences.
• The ability to see beyond individual channels and connect PR, social, creative, paid media, and broader marketing efforts into a cohesive strategy.
• Experience thoughtfully integrating AI into work, with sound judgment around when and how to use it, a commitment to accuracy and client confidentiality, and an understanding that AI should enhance strategic thinking, not replace it.
• A talent for finding the story that matters and translating it into compelling content for different audiences, platforms, and formats.
• Experience developing relationships with journalists, creators, influencers, community partners, and other external stakeholders.
• The ability to define success, interpret campaign and platform performance, and turn data into actionable insights and recommendations.
• Exceptional written and verbal communication skills, with the ability to clearly articulate strategies, ideas, and insights to clients and internal teams.
• The ability to understand a client’s business, audience, industry, andobjectivesand use that knowledge toidentifyopportunities and provide meaningful strategic counsel.
• Comfort working across multiple clients, projects, deadlines, and priorities whilemaintaininga high standard of quality.

Why You’ll Love Working With Us

At Flint Group,you’llhave the opportunity to do more than execute a PR plan or manage a social channel.You’llshape strategies, influence how brands tell their stories, and collaborate with talented people across disciplines to create work that makes an impact.

You’llalso have the variety and resources of an integrated agency around you. One day you might be helping a client navigate a reputation challenge, the next building an influencer strategy, uncovering an earned media opportunity, or partnering with creative and media teams on an integrated campaign.

• Your perspective will matter. We want senior strategists who ask questions, challenge assumptions, spot opportunities, and make the work better.
• You won’t work in a PR + social silo. You’ll collaborate with other strategists, creatives, media experts, analysts, account leaders and other specialists to solve client challenges from different angles.
• You’ll get variety. Different clients, industries, audiences and challenges will keep you learning and give you opportunities to stretch beyond what you already know.
• You’ll have room to lead. Bring your expertise, mentor developing talent, take ownership of the work and help shape how our team continues to evolve.
• You’llkeep growing. Communicationschanges fast. We value people who stay curious, experiment with newapproachesand share whatthey’relearning with the people around them.
• We live our values. Our values influence how we show up for our clients, our teammates, and our communities.
• Go where you’re needed most.
• Love what you do.
• Be the person you want to work with.
• Give back.
• Stay curious and open-minded.
• Take initiative.

Pay & Location of Work

Annual Pay Range: $69,000 – $80,000

Pay rate would depend on a variety of factors including your experience and education.

Location of work: Ideally, this role will be based in one of our Fargo, ND, Duluth, MN or Kansas City, MO offices.

Benefits: At Flint Group, benefits go beyond a paycheck. We offer a comprehensive benefits package designed to support your health, well-being, financial future and life outside of work. Benefits may include medical, dental and vision coverage; health savings and flexible spending accounts; life, short-term and long-term disability insurance; a 401(k) retirement plan; paid time off and holidays; paid parental leave; an employee assistance program; wellness reimbursement; and additional voluntary benefits. Eligibility and coverage vary by benefit and are subject to the terms of the applicable plans.

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Flint Group is committed to providing reasonable accommodations throughout the application and hiring process. Applicants who need an accommodation should contact Human Resources.