Senior PR Lead: Consumer, Creator & Entertainment

Higgsfield AI; San Francisco (CA); Hybrid; USD 180,000 - 210,000; Full time

Benefits offered by this job

Equity

Comprehensive benefits

Job summary

Higgsfield AI in San Francisco is seeking a Senior PR Manager - Consumer, Influencer & Entertainment PR to define and lead our global consumer communications strategy. This role reports to executive leadership and partners across Marketing, Product, Social, Partnerships, and Creative.

You will build Higgsfield’s public narrative across media and creator culture, launch category-defining campaigns, cultivate relationships with creators and celebrities, and position Higgsfield as a top AI brand

Qualifications

• 7-12 years of communications or public relations experience.
• Experience leading consumer communications for high-growth technology, entertainment, social media, gaming, creator economy, or AI companies.
• Deep relationships across consumer technology and entertainment media.
• Strong network within influencer, creator, Hollywood, music, sports, or digital talent ecosystems.
• Exceptional storytelling and messaging abilities.
• Experience leading global product launches.
• Agency management experience preferred.

Responsibilities

• Develop and lead Higgsfield AI's global consumer PR strategy.
• Lead media campaigns surrounding product launches, milestones, partnerships, and brand moments.
• Position Higgsfield as the leading consumer AI platform through proactive storytelling.

Skills

Communications strategy

Media relations

Executive storytelling

Global product launches

Agency management

Job description

Higgsfield AI in San Francisco is seeking a Senior PR Manager - Consumer, Influencer & Entertainment PR to define and lead our global consumer communications strategy. This role reports to executive leadership and partners across Marketing, Product, Social, Partnerships, and Creative.

You will build Higgsfield’s public narrative across media and creator culture, launch category-defining campaigns, cultivate relationships with creators and celebrities, and position Higgsfield as a top AI brand