Senior PR Executive - Lead Media Strategy & Crisis

Placements24; Houston (TX); Vor Ort; USD 54.000 - 78.000; Vollzeit

Benefits dieser Stelle

Medical aid

Provident fund

Performance-based incentives

Zusammenfassung

Placements24 is seeking a Senior Public Relations Executive to lead strategic PR initiatives, elevate brand visibility, and manage public perception in a fast-paced environment. You will drive media outreach, craft compelling narratives, and oversee crisis communications while mentoring a junior team.

The role requires a strong track record in high-profile campaigns, deep industry knowledge, and exceptional communication skills to shape the public narrative for a prominent client in Randburg,

Qualifikationen

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• A Master's degree is advantageous.
• A minimum of 8-10 years of progressive experience in public relations, ideally within a fast-paced agency or corporate environment.
• Proven track record of successfully managing high-profile PR campaigns and securing prominent media placements.
• Exceptional written and verbal communication skills, with outstanding storytelling and presentation abilities.
• In-depth knowledge of the South African media landscape and current affairs.
• Demonstrated expertise in crisis communications and reputation management.
• Strong leadership qualities and the ability to inspire and guide a team.
• Excellent networking and interpersonal skills, with a high level of professionalism.
• Proficiency in PR software and tools for monitoring, analysis, and media outreach.
• Strategic thinking and problem-solving capabilities.

Aufgaben

• Design and implement comprehensive public relations strategies to achieve corporate objectives.
• Lead and manage all media relations activities, including outreach, pitching, and follow-up.
• Develop high-impact press releases, media kits, and other PR collateral.
• Cultivate and maintain strong relationships with a wide network of media contacts and industry influencers.
• Oversee the monitoring and analysis of media coverage, reporting on key performance indicators.
• Manage crisis communication protocols and provide strategic counsel during sensitive situations.
• Organize and execute press conferences, media events, and product launches.
• Collaborate closely with marketing, advertising, and content teams to ensure integrated campaign messaging.
• Provide strategic guidance and mentorship to junior PR team members.
• Manage PR budgets and resources effectively to maximize impact and ROI.

Kenntnisse

Media relations

Crisis management

Leadership

Storytelling

Communication skills

Networking

Strategic thinking

Industry knowledge SA

Reputation management

Ausbildung

Bachelor's degree in PR/Comm/Journalism/Marketing

Master's degree (advantageous)

8-10 years PR experience

Jobbeschreibung

Placements24 is seeking a Senior Public Relations Executive to lead strategic PR initiatives, elevate brand visibility, and manage public perception in a fast-paced environment. You will drive media outreach, craft compelling narratives, and oversee crisis communications while mentoring a junior team.

The role requires a strong track record in high-profile campaigns, deep industry knowledge, and exceptional communication skills to shape the public narrative for a prominent client in Randburg,