Senior PMM – Wiper Blades (Hybrid)

Bosch USA; Oak Brook (IL); Hybrid; USD 83,000 - 100,000; Full time

Benefits offered by this job

Health insurance

401(k) with employer match

Education assistance

Paid time off

Job summary

Bosch USA is seeking a Senior Product Marketing Manager for Wiper Blades to identify growth opportunities across channels by understanding market dynamics and go-to-market strategies. You will work with cross-functional teams and be the market expert on competitive landscape.

You will lead pricing, promotions, and marketing materials, while collaborating with Sales, Category Management, and Demand Planning to achieve growth targets. This role requires travel 20-30% and a strong strategic mindset.

Qualifications

• Bachelor’s Degree required.
• 3+ years of experience in a product marketing role.
• Proven experience developing and executing go-to-market strategies for products and programs.
• Strong financial acumen.
• Proven ability to define, develop, and communicate/execute strategic marketing plans.
• Excellent verbal and written communication skills.
• Entrepreneurial mindset and drive, results orientation.
• Ability to work with and lead diverse groups to task completion.
• Proficient knowledge Microsoft Excel & PowerPoint.
• Being able to travel 20-30%.

Responsibilities

• Develop go-to-market strategies and act as product market expert to drive growth and define value proposition.
• Model P&L scenarios for growth opportunities and product launches; align with stakeholders.
• Lead cross-functional teams to launch new customers and products within budget and timelines.
• Develop pricing strategies and market positioning to achieve profitability and margins.
• Create customer presentations through product, branding, and portfolio knowledge with sales.
• Support Trade Marketing in promotions and marketing materials for growth campaigns.
• Plan and execute marketing activities including pull-through in targeted channels.

Skills

GtM strategies

Financial analysis

Cross-functional leadership

Strategic planning

Communication

Entrepreneurial mindset

Education

Bachelor's degree

Tools

Microsoft Excel

PowerPoint

Job description

Bosch USA is seeking a Senior Product Marketing Manager for Wiper Blades to identify growth opportunities across channels by understanding market dynamics and go-to-market strategies. You will work with cross-functional teams and be the market expert on competitive landscape.

You will lead pricing, promotions, and marketing materials, while collaborating with Sales, Category Management, and Demand Planning to achieve growth targets. This role requires travel 20-30% and a strong strategic mindset.