Senior PM: Local Listings & Reputation (AI-Driven)

Dwyer Franchising LLC; Irving (TX); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

Hybrid working model

Competitive pay

Equity and bonus opportunities

Job summary

Dwyer Franchising LLC is seeking a Sr. Product Manager specializing in Local Listings and Reputation Management. This role involves owning and evolving the company's strategy to enhance local visibility and customer engagement across major platforms.

The position requires 8+ years of experience in digital marketing with emphasis on local SEO and reputation management and strong leadership skills to manage high-performing teams. Benefits include competitive pay, equity opportunities, and a hybrid work schedule.

Qualifications

• 8+ years of experience in digital marketing, local SEO, or reputation management.
• 3+ years of leadership experience managing high-performing teams.
• Ability to scale operations across multiple brands or locations.

Responsibilities

• Own and evolve Neighborly’s Local Listings & Reputation strategy.
• Manage presence across local discovery platforms.
• Lead reputation management and analytics efforts.

Skills

Analytical skills with Google Business Profile Insights

Local SEO expertise

Review management knowledge

Education

Bachelor’s degree in Marketing

Master’s degree or MBA preferred

Tools

Google Analytics

Reputation management platforms

Job description

Dwyer Franchising LLC is seeking a Sr. Product Manager specializing in Local Listings and Reputation Management. This role involves owning and evolving the company's strategy to enhance local visibility and customer engagement across major platforms.

The position requires 8+ years of experience in digital marketing with emphasis on local SEO and reputation management and strong leadership skills to manage high-performing teams. Benefits include competitive pay, equity opportunities, and a hybrid work schedule.