Senior Paid Media Strategist (Meta + Google)

MVR Digital

Chicago (IL)

Remote

USD 120,000 - 180,000

Full time

11 days ago
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Benefits offered by this job

Paid time off
Paid company holidays
Flexible Fridays
Remote first collaboration
Quarterly performance bonus potential

Job summary

MVR Digital is seeking a Senior Paid Media Strategist to own Meta and Google strategy and execution for a portfolio of premium DTC brands. This hands-on role involves daily Ads Manager and Google Ads work, defending strategy on client calls, and leading projects and client relationships as the day-to-day lead.

Ideal candidates bring 4+ years of paid media experience across Meta and Google, deep expertise in Meta Advantage+, CBO, and PMax, and a proven track record managing $100K+ monthly budgets

Qualifications

  • 4+ years hands-on paid media, agency or high-growth brand side, with real depth in both Meta and Google
  • Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality
  • Deep Google expertise: Search, Shopping, PMax structure, and Merchant Center and feed troubleshooting
  • Personally owned $100K+ monthly budgets with documented efficiency gains
  • DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
  • 2+ years of client-facing experience, including running your own client calls and weekly communication
  • GA4, Looker Studio, and attribution fluency
  • Fluent, confident English and strong client communication. This role is client-facing
  • Comfortable in a fast-moving remote environment with multiple accounts

Responsibilities

  • Media strategy and execution across Meta and Google for a portfolio of DTC accounts
  • Own budgeting, testing, and scaling decisions with $100K+ monthly spend per account
  • Run Meta with Advantage+, CBO, and structured creative testing
  • Run Google across Search, Shopping, PMax, and YouTube with a focus on branded spend and incrementality
  • Connect creative performance to in-platform results
  • Support TikTok and cross-channel budget allocation where they affect accounts

Skills

Meta Ads
Google Ads
Campaign management
Client communication
Cross-channel budgeting

Tools

ClickUp
Asana
Trello
GA4
Looker Studio

Job description

Job Overview

MVR Digital is hiring a Senior Paid Media Strategist to own Meta and Google strategy and execution for a portfolio of premium and luxury DTC brands. This is a hands-on role. You will be in Ads Manager and Google Ads daily building, testing, and scaling campaigns. You will also set the strategy, defend it on a client call, and run the projects and client relationships around the media. Clients treat you as their day-to-day lead.

About the Company

MVR Digital is a performance marketing agency with hubs in NYC, Chicago, and Denver, working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and obsessed with results.

Our Values
  • Act Like an Owner
  • Clarity over Complexity
  • Serve Clients' Best Interest
  • We Win Together, We Lose Together
  • Data-Informed, Human-Led
What You Will Do

Media strategy and execution

  • Own Meta and Google strategy and day-to-day execution across a portfolio of DTC accounts, including build, structure, budget pacing, testing, and scaling decisions
  • Manage $100K+ per month in spend per account against ROAS, CPA, and MER targets
  • Run Meta with Advantage+, CBO, and structured creative testing
  • Run Google across Search, Shopping, PMax, and YouTube, and hold a clear position on branded spend and incrementality
  • Connect creative performance to what you do in-platform
  • Support TikTok and other channels where they affect your accounts, and hold a point of view on cross-channel budget allocation

Project management

  • Own campaign launches, seasonal pushes, and testing roadmaps from kickoff to delivery, with an owner and a date on every task
  • Coordinate across creative, email, and analytics to hit launch dates
  • Keep tasks and timelines current in ClickUp without reminders
  • Flag risks to deadlines, budgets, and dependencies early, and bring options with the flag

Client service

  • Lead the paid media portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
  • Send weekly updates that are accurate, clear, and on time
  • Respond fast, set expectations up front, and close every loop
  • Catch client needs and performance issues before the client raises them

Team

  • Mentor junior buyers and act as the QA gate for Meta and Google work before it goes live
What We Are Looking For
  • 4+ years hands-on paid media, agency or high-growth brand side, with real depth in both Meta and Google
  • Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality
  • Deep Google expertise: Search, Shopping, PMax structure, and Merchant Center and feed troubleshooting
  • Personally owned $100K+ monthly budgets with documented efficiency gains
  • DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
  • 2+ years of client-facing experience, including running your own client calls and weekly communication
  • Project management experience on marketing work: you have owned launches, timelines, and cross-team handoffs, and used a tool like ClickUp, Asana, or Trello
  • A record of high-touch client service, with fast response times, proactive updates, and clients who would vouch for you
  • GA4, Looker Studio, and attribution fluency
  • Fluent, confident English and strong client communication. This role is client-facing
  • Comfortable in a fast-moving remote environment with multiple accounts
Perks and Benefits
  • Paid time off
  • Paid company holidays
  • Flexible Fridays
  • Remote first collaboration
  • Quarterly performance bonus potential
Role Details
  • Full time, contract
  • Location: remote
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