Senior Paid Media Lead | Data-Driven Growth & Mentorship

Go Local Interactive; Overland Park (KS); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Three medical plan options

100% Health Insurance coverage

401k with 4% company match

Casual dress code

Free snacks and coffee

Job summary

A marketing agency in Overland Park seeks a Senior Paid Media Specialist to lead client paid search marketing strategies. The role involves strategic planning, performance analysis, and communication with clients. Candidates should have strong skills in digital marketing platforms, a bachelor's degree in a relevant field, and experience in managing client accounts. Comprehensive benefits include medical insurance, a 401(k) plan, PTO, and a casual dress code.

Qualifications

• Proven ability to prioritize and meet deadlines in a fast-paced environment.
• Strong conceptual and written communication skills with deep understanding of English.
• Experience leading and training others effectively.
• Strong analytical and strategic thinking for solving problems.

Responsibilities

• Lead and optimize clients' paid search marketing programs.
• Manage high-level client accounts and delegate tasks.
• Mentor and train team members in problem-solving and client relations.
• Research and stay updated on marketing trends.

Skills

Prioritize, organize, and multi-task

Conceptual and written communication skills

Presentation skills

Lead and train others

Technical and non-technical communication

Strategic and analytical thinking

Proficient in Microsoft Office (Excel, Word, PowerPoint)

Understanding of Bing Ads and Social Ads

Advanced knowledge of Google products

Education

Bachelor’s Degree in Marketing, Mass Communications or related field

Google Ads Certification

Tools

Google Ads

Bing Ads

Facebook Ads

Pinterest Ads

LinkedIn Ads

Google Analytics

Google Tag Manager

Google Data Studio

Job description

A marketing agency in Overland Park seeks a Senior Paid Media Specialist to lead client paid search marketing strategies. The role involves strategic planning, performance analysis, and communication with clients. Candidates should have strong skills in digital marketing platforms, a bachelor's degree in a relevant field, and experience in managing client accounts. Comprehensive benefits include medical insurance, a 401(k) plan, PTO, and a casual dress code.