Senior Paid Ads Architect & Media Buyer

Impact Clients; United States; Remote; USD 89,000 - 134,000; Full time

Job summary

Impact Clients is seeking a senior media buyer to own the paid acquisition program. You will build and optimize strategy to push six-figure monthly ad spend across VSLs, managing Meta ads with potential expansion into Google, TikTok, and native networks.

You will structure campaigns, ensure high-volume performance, and closely monitor CAC, ROAS, and LTV. The role emphasizes fast-paced testing, creative iteration, and direct accountability for results, with compensation aligned to performance.

Qualifications

• Experience designing and owning paid acquisition for high-volume DR campaigns.
• Proven ability to scale direct-response offers across multiple platforms.
• Strong data-driven mindset with CAC/ROAS/LTV tracking experience.

Responsibilities

• Own end-to-end paid acquisition strategy from planning to reporting.
• Lead testing and creative iterations with content team to scale campaigns.
• Maintain account health and compliance, manage disapprovals and appeals.

Skills

Media buying strategy

A/B testing

Campaign scaling

Performance tracking

Tools

FB Ads Manager

Google Ads

Meta Ads Manager

Job description

Impact Clients is seeking a senior media buyer to own the paid acquisition program. You will build and optimize strategy to push six-figure monthly ad spend across VSLs, managing Meta ads with potential expansion into Google, TikTok, and native networks.

You will structure campaigns, ensure high-volume performance, and closely monitor CAC, ROAS, and LTV. The role emphasizes fast-paced testing, creative iteration, and direct accountability for results, with compensation aligned to performance.