Senior Ophthalmology Marketing Leader (Hybrid)

Genentech; San Francisco (CA); Hybrid; USD 180,000 - 301,000; Full time

Benefits offered by this job

Hybrid schedule (on-site 3 days/week)

Discretionary annual bonus

Benefits package

Job summary

Genentech is seeking a Senior Marketing Manager based in South San Francisco, CA, with a hybrid schedule (3 days on campus). The role focuses on omnichannel customer engagement, content development, and campaign execution to support ophthalmology initiatives and upcoming launches.

Ideal candidates have a bachelor’s degree, 5 years of marketing and commercial experience, and preferably an MBA. The position offers a discretionary annual bonus and comprehensive benefits.

Qualifications

• Bachelor's degree required.
• Two years of marketing experience or one year with an MBA.
• Five years minimum work experience, with three years in commercial roles.

Responsibilities

• Supports the development and execution of the customer strategy and end-to-end experience.
• Plans and executes integrated marketing campaigns across multiple channels.
• Manages media and agencies, ensuring timely content handoffs and compliance.
• Defines and tracks performance measures to optimize campaigns and impact.
• Collaborates with Marketing and cross-functional teams to align on strategy and priorities.

Skills

Omnichannel marketing

Campaign planning

Vendor management

Strategy development

Content development

Measurement & optimization

Project management

Education

Bachelor's degree

MBA preferred

Tools

AoR management

Job description

Genentech is seeking a Senior Marketing Manager based in South San Francisco, CA, with a hybrid schedule (3 days on campus). The role focuses on omnichannel customer engagement, content development, and campaign execution to support ophthalmology initiatives and upcoming launches.

Ideal candidates have a bachelor’s degree, 5 years of marketing and commercial experience, and preferably an MBA. The position offers a discretionary annual bonus and comprehensive benefits.