Senior Omni-Channel Leader for AI-Driven Ecommerce

olly; San Francisco (CA); À distance; USD 146 000 - 179 000; Plein temps

Avantages offerts par ce poste

Health insurance

4 weeks PTO

Paid holidays

Mental Health Days

Parental leave

Annual bonus

401(k) match

Hybrid Work

Wellness stipend

Cell phone stipend

Free product

Résumé du poste

OLLY is seeking a Senior Omni-Channel Manager to drive our ecommerce footprint across .com and retailer platforms. You will lead performance marketing, guide AI-driven bidding, and partner with Sales, Social, and Creative to deliver an integrated, data-driven omnichannel strategy.

Reporting to the VP Ecommerce and AI, you’ll manage a multi‑million dollar budget, mentor the Omni Sr. Associate, and help shape our next generation of agentic media while maintaining brand voice and retailer

Qualifications

• 7-10 years across Marketing & eCommerce with a focus on paid acquisition at a consumer brand with a .com and brick and mortar presence
• Strong people leader who can effectively coach and develop a team
• Experience managing and tracking SEM and other ROAS-driven marketing investments
• Comfort directing and auditing agentic/AI-driven bidding and campaign systems (e.g. Walmart's Marty) setting objectives and verifying outcomes
• Early adopter of next generation technologies, innovation and capabilities
• Understanding of methodologies for managing actionable test/learn efforts, including incrementality testing and multi-touch attribution as tracking evolves (Expanded)
• Ability to apply data-driven thinking to creative conversations
• Highly analytical and data driven, can elevate key insights to various internal audiences (ranging from marketing, sales teams to leadership)
• Experience managing/implementing new Martech or AI solutions, with working knowledge of how structured product data drives visibility in AI-mediated and agentic shopping journeys
• Awareness of full-funnel retail media formats (video, CTV, in-store, audio) beyond traditional sponsored placements
• Highly organized, detail oriented and self-motivated
• Comfortable in a data-driven, rapidly evolving AI business environment
• Proficient in Excel and other MS Office products

Responsabilités

• Recruit, mentor and develop the Omni Sr. Associate, ensuring best-in-class execution of Omni on-site media and retailer brand touchpoints.
• Primary contact for Retailer Media, Roundel, WMC, and equivalent agentic advertising platforms as they roll out new AI capabilities.
• Key partner to Sales and Sales Strategy supporting customer business plans and goals within Digital Commerce
• Partner closely with Social, Influencer, Consumer Response and Ecom leads to maintain an integrated marketing approach.
• Partnering with Growth/Brand Marketing for a holistic approach to retailer.com traffic
• Lead performance marketing strategy and campaigns on partners like Target, Walmart, Instacart etc. to drive awareness and Omnichannel sales across all customer platforms
• Responsible for managing a multi-million dollar budget — increasingly through setting objectives, conversion signals and guardrails for agentic/AI-driven bidding systems
• Verify and audit autonomous campaign decisions against business goals, margin targets and inventory realities
• Partner with Ecom, Creative and Systems to ensure product data in media is structured and agent-ready for AI-mediated shopping journeys
• Explore full-funnel retail media formats beyond sponsored search: video, audio and CTV
• Support the evolution of Omni media by evaluating new AI tools and retailer features, deciding what to pilot

Description du poste

OLLY is seeking a Senior Omni-Channel Manager to drive our ecommerce footprint across .com and retailer platforms. You will lead performance marketing, guide AI-driven bidding, and partner with Sales, Social, and Creative to deliver an integrated, data-driven omnichannel strategy.

Reporting to the VP Ecommerce and AI, you’ll manage a multi‑million dollar budget, mentor the Omni Sr. Associate, and help shape our next generation of agentic media while maintaining brand voice and retailer