Senior Negotiator, Digital Investment

Publicis Media; New York (NY); On-site; USD 61,000 - 94,000; Full time

Benefits offered by this job

Medical coverage

401(k)

Paid time off

Dental coverage

Vision coverage

Job summary

Publicis Media in New York seeks an energetic Account Planner to support day-to-day execution across digital and print for technology and financial clients.

You will assist in planning, manage campaigns, liaison with vendors, and train junior staff while delivering insights and data-driven recommendations to clients.

Qualifications

• B.A. or B.S. in Marketing, Advertising or related field.
• 2+ years of digital media buying/planning experience.
• Experience planning digital campaigns for B2C and B2B; present to clients.
• Excellent verbal and written communication, interpersonal and detail orientation.
• Strong analytical, research and quantitative skills; fast-paced environment.
• Advanced Excel and PowerPoint skills; familiarity with reports.
• Understanding of the technology marketplace; awareness of publishers and trends.
• Experience with Prisma and DCM; Nielsen and Comscore preferred.

Responsibilities

• Assist with planning and implementation for client accounts across digital and print.
• Lead campaign management including vendor liaison and reporting.
• Train and support assistants in billing, reporting, trafficking, analytics and research.
• Assist in presenting data, insights and media to clients.
• Apply knowledge of consumer habits and touchpoints across media.
• Craft POVs to assess media opportunities and value.
• Manage vendor billing: IOs, monthly reports, discrepancies and reconciliations.
• Support social campaigns targeting financial advisors; analyze and optimize.

Skills

Digital media buying

Digital media planning

Verbal and written communication

Analytical skills

Excel and PowerPoint

Education

B.A. or B.S. in Marketing, Advertising or related field

Tools

Prisma

DCM

Nielsen

Comscore

Job description

Company Description

Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Company Description

Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Overview

This position requires a highly motivated person to assist in the day to day execution of a(n) account(s). They will be activating digital strategic plan development and all aspects of implementation.

Responsibilities

• Assist with planning and implementation for client accounts across digital and print for clients in the Technology and Financial sectors
• Plays a leading role in all aspects of campaign management including vendor liaison and reporting
• Training/Support for Assistant Planners in billing, reporting, trafficking, analytics and research
• Assist in presentation of data, insights and media to clients
• Intimate knowledge of consumer habits & touchpoints, i.e. magazine, digital mobile, social, video
• Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
• Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
• Manage Social/LinkedIn campaigns reaching financial advisors in institutional investors – analyze, optimize content performance and present recommendations to client
• Assist supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations
• Draw actionable insights based off syndicated data, i.e. competitive, consumer etc.
• i.e. Nielsen, Comscore, Strategy, TNS, adrelevance, Quantcast, and others
• Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
• Create dynamic presentations that effectively communicate to our clients
• Maintain a knowledge of all ad serving platforms across platform: Medialets, Vindico, DFA
• Prepare and deliver buying and or digital trafficking specs and guidelines
• Conquer Magazine Positioning Reports
• Continuously search for opportunities to be positive and to share the positive side to every situation

Qualifications

• B.A. or B.S. in Marketing, Advertising or related field
• 2+ years of digital media buying/planning experience
• Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person
• Must have excellent verbal and written communication skills, interpersonal skills, detail- orientation, follow-though skills
• Must have strong analytical, research, and quantitative skills
• Must be hard-working, resourceful and thrive in a fast-paced environment
• Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc.
• Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends
• Experience with Prisma and DCM preferred
• Experience with Research tools such as Nielsen, Comscore preferred

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $60,800.00 - USD $93,600.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/31/2026.