Senior Mktg. Manager, Customer Acceleration IV

Motion Recruitment; San Francisco (CA); Remote; USD 90,000 - 130,000; Full time

Job summary

A leading company in the SaaS Identity space is seeking a Senior Marketing Manager for a remote contract position. The role involves developing and executing multi-channel marketing campaigns, managing projects, and collaborating with various teams to drive customer engagement and program adoption.

Qualifications

• Experience in Software or Technology industry preferred.
• Attention to detail and ability to manage projects from start to finish.

Responsibilities

• Develop and implement campaign strategies with Customer Acceleration teams.
• Execute demand generation programs across various channels.
• Analyze campaign data for effectiveness and optimize tactics.

Skills

Campaign Nuances

Multi-channel Campaigns

Demand Generation

Lifecycle Marketing

Customer Advocacy

Digital Marketing Trends

Project Management

Analytical Skills

Communication Skills

Tools

Marketo

Google Drive

Asana

Job description

Senior Mktg. Manager, Customer Acceleration IV

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Job Overview

Our client, a leader in the SaaS Identity space, is seeking a Senior Marketing Manager, Customer Acceleration. This is a remote contract position lasting 7 months.

Required Skills & Experience

• Deep understanding of campaign nuances, both internal and external
• Experience building successful multi-channel and integrated enterprise campaigns
• Strong knowledge of demand generation, lifecycle marketing, nurture best practices, customer advocacy, and campaign creation
• Proficiency in digital marketing trends and best practices
• Experience in the Software or Technology industry is preferred
• Attention to detail with the ability to manage projects from start to finish and demonstrate results
• Team-oriented and energetic
• Excellent communication skills
• Proficiency with Marketo, Google Drive, advanced marketing and reporting tools, and data analysis
• Ability to influence senior stakeholders
• Strong analytical skills to interpret data and optimize marketing efforts
• Effective project management skills, familiarity with Asana is a plus

Responsibilities

What You Will Be Doing

• Collaborate with Customer Acceleration teams to develop and implement campaign strategies
• Execute demand generation and awareness programs (email, webinars, online events, social media, video, etc.)
• Launch and promote new Customer Acceleration offerings, supporting beta and general availability
• Develop creative strategies to drive program adoption in partnership with Customer First teams
• Manage campaigns, analyze data for effectiveness, and optimize tactics
• Coordinate with Marketing and external vendors for campaign execution
• Create compelling content tailored to internal and external personas, understanding technical and buyer personas across IT, Security, Digital, CX, and Marketing
• Partner with web teams to develop and optimize Customer Acceleration webpages
• Assist in virtual and live event planning and logistics

Posted by: Christopher Clinch