Senior Meta Ads & Performance Lead (Remote)

Clients Blackbox, Inc.; Wichita Falls (TX); On-site; USD 104,000 - 127,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own multi-client Meta advertising programs from strategy through execution.

You will lead client conversations, optimize campaigns for lead generation and booked appointments, and shape messaging with direct-response copy and video scripts. In this hands-on role, you’ll manage budgets, test creative concepts, build funnel strategies, and ensure tracking and integrations are dialed in.

Qualifications

• 5+ years hands-on paid media experience with Meta advertising.
• Experience managing multiple client accounts and leading strategy conversations.
• Proven ability to hit performance targets while supporting client retention.
• Strong direct-response copywriting for ads and scripts.
• Experience developing and testing creative concepts, hooks, angles, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.
• Strong communication, organization, analytical, and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and lead client conversations.
• Manage Meta campaigns focused on lead generation and appointment booking.
• Develop testing strategies across audiences, offers, messaging, creative, and campaign variables.
• Write direct-response ad copy and video sales letter scripts for financial services audiences.
• Set up tracking, Meta pixels, and lead-routing workflows.
• Collaborate with video editors and provide clear creative direction.

Skills

Paid media

Client management

Copywriting

Data analysis

Communication

Tools

Meta Ads Manager

Zapier

Calendly

Tracking pixels

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own multi-client Meta advertising programs from strategy through execution.

You will lead client conversations, optimize campaigns for lead generation and booked appointments, and shape messaging with direct-response copy and video scripts. In this hands-on role, you’ll manage budgets, test creative concepts, build funnel strategies, and ensure tracking and integrations are dialed in.